Digital, Mobile, Video Advertising Veteran Will Lead OOH into the Future July 22, 2019 (Washington, DC) – The Out of Home Advertising Association of America (OAAA), the national trade association that represents the $8+ billion US out of home (OOH) advertising industry, announced that it has named Anna Bager, Executive Vice […]
Tag: Jeremy Male
Jeremy Male on a changing sales model, the economics of digital conversions and Google and Facebook as competitors
Jeremy Male appeared last month at the Bernstein Future of Media conference. Here are the highlights. On a changing sales model We used to be sign sellers whereas now we engage with local advertisers in a much broader way. We talk about how out of home is going to work […]
Jeremy Male: Top of the Funnel is Becoming More Important
Outfront Media CEO Jeremy Male talked about the resurgence of national advertising at the Credit Suisse 21st Annual Communication Conference this week. Here are the highlights. On the increase in national advertising The big switch for the industry in the last 6-9 months is national…national is coming back. Over the […]
Jeremy Male on Outfront’s Stellar Performance
Here are the highlights from Outfront CEO Jeremy Male’s talk at the JP Morgan Global Technology, Media and Communications Conference Tuesday. On Outfront’s stellar performance Actually the out of home industry is doing really nicely. Out of Home was up in the U.S. 7% in Q4 which was the fastest […]
Jeremy Male: We expect revenue growth to increase further from our first quarter rate.
Outfront Media CEO Jeremy Male was upbeat on this week’s earnings conference call He expects Outfront’s revenue growth to accelerate above the first quarter’s 10% rate. You can read a transcript of his comments at Seeking Alpha. Outfront’s 10% growth rate is propelled by local advertising but national is trending […]
Jeremy Male on one-to-many vs one-to-one
Outfront Media’s CEO Jeremy Male rang the closing bell at the NYSE stock exchange on March 29. He was asked about the future of the ad industry and said this: “There’s actually huge room for one to many…if we think about today with Lyft, the big story with their IPO […]
Five Things About Outfront
Here are five things Insider learned about Outfront Media after reading Outfront’s 2018 10-k. Big Markets. The 10-k says Outfront targets top market, high profile locations. 49% of Outfront’s revenue comes from its top 5 markets, all of which are major metro areas. Outfront’s top 5 markets account for 44% […]
Jeremy Male says Outfront gets 20% IRR on digital billboards
Outfront continues to see great returns from digital sign installations. Here’s a summary of Jeremy Male’s comments at Wednesday’s Morgan Stanley Technology, Media and Telecom Conference. The strengths of out of home Out of home is a really straightforward medium. What you see is what you get. We have no […]
Outfront Revenues up 12% in 4Q 2018
“Very strong financial results in the fourth quarter were driven by great execution and our digital investments…” was how Outfront’s CEO Jeremy Male summarized fourth quarter 2018 financials. Here are the highlights from the earnings release and conference call. Revenues increased by 12% to $452 million in the fourth quarter […]
OUTFRONT Hires Lowell Simpson as New Executive Vice President, Chief Information Officer
Today OUTFRONT Media (NYSE: OUT), one of the largest out-of-home media companies in North America, announced the hire of Lowell Simpson as Executive Vice President, Chief Information Officer, furthering its commitment to deploying smarter, better technology across the organization. “We are committed to modernize and better integrate our technology functions […]