The Four A’s interviewed Ian Dallimore, Lamar’s VP of Digital Growth. If you have any doubts that Ian is a man of many parts look at the books he’s reading: Elon Musk by Ashlee Vance, Scott Galloway’s The Four: The Hidden DNA of Amazon, Apple, Facebook and Google and […]
Today’s podcast guest is Ian Dallimore, sneakerhead, father of triplets and VP of Digital Growth at Lamar Advertising. Ian is excited about the future of out of home. Here are the highlights. How have improved data tools helped Lamar communicate with clients during the covid crisis. Lamar has a large […]
Baton Rouge, LA – May 11, 2020 – Lamar Advertising Company is proud to support #ForBlake, the movement that encourages people to perform good deeds in memory of Blake Davis, a young boy who lost his battle to pulmonary hypertension just shy of the age of three in 2019. Blake’s […]
LAS VEGAS – Adomni, a leading demand side platform to plan and buy digital out-of-home advertising, announced today partnerships with Clear Channel Outdoor and Lamar Advertising, two of the largest outdoor advertising companies in the world. With the new additions, Adomni’s out-of-home inventory crossed 70,000 programmatically purchasable digital screens. “We […]
May 21, 2019 (Las Vegas, NV) – The out of home (OOH) advertising industry honored eight industry leaders with its most esteemed awards May 21 in Las Vegas. Nancy Fletcher, president & CEO of the Out of Home Advertising Association of America (OAAA) was presented with the highest honor, the […]
This week’s Billboard Insider podcast features Lamar Advertising’s Director of Digital Growth Ian Dallimore. Ian talks about what needs to happen for programmatic buying to increase, how an out of home company can effectively use social media and a not-to-be-missed session at next week’s OAAA 2019 show. Here are some […]
Ian Dallimore is the Director of Innovation & Digital Sales Strategy for Lamar Advertising. Ian has three predictions for out of home in 2019: 1. Programmatic will make a significant impact in the OOH space Programmatic advertising has seen significant year over year growth in the digital OOH space the last […]
Ian Dallimore, Director of Innovation and Digital Strategy at Lamar tells Insider this: When my mind isn’t thinking up the next bizarre innovative concept to change the OOH space I’m spending time relaxing, if you call it that, at the beach with the family. Coincidentally it’s spent in Pensacola Beach […]
Lamar has produced a 3 minute video showing how to combine digital billboards and dynamic content: day-parting, weather-related ads, traffic-related content , live scores, trending items, countdowns, and social media content. Nice job Ian. [wpforms id=”9787″] Paid Advertisement
Insider heard Brad and John, a couple disk jockeys from Bellingham, Washington talking about smart digital billboards on a September 26 podcast. Brad and John got a little bit right and an awful lot wrong about digital billboards. Insider has excerpted the 5 minute podcast in italics so you can see […]
