Geopath’s 7/30/20 Mobility update reports that traffic for the week for July 20-27 was 95% of normal. Here’s the US weighted average for daily miles travelled by county. Insider’s take: This is good news. Traffic is holding up despite recent covid related tightening in restrictions on public gatherings. Make sure […]
On July 22, Geopath and OAAA hosted a virtual seminar for independent operators in out of home (OOH) that was chock full of outstanding speakers and great content. Here are 10 not to be missed key takeaways about OOH that every independent operator should know to drive sales and improve […]
On this week’s Geopath/OAAA Virtual Seminar for Independent Operators, OAAA VP of Marketing Steve Nicklin talked about how to interest new clients in out of home and how to sell out of home versus other media. We’ve summarized his thoughts below. How do you generate interest in out of home […]
Geopath has updated the COVID-19 Mobility Update with data through the week beginning July 13, 2020. Daily miles travelled is now 95% of the travel occurring the first week of March prior to COVID-19 restrictions. [wpforms id=”9787″] Paid Advertisement
On yesterday’s Geopath OAAA Virtual Seminar for independent operators LOOK Billboards and IBOUSA General Manager Chris Cowlbeck was asked for tips on managing through trying times and he said this: All of this stuff is cyclical…we’ve been through cycles and will continue to go through cycles…Keep it positive…Wake up and […]
Geopath has updated the top 100 DMA average daily miles travelled report as of July 20, 2020. Make sure you’ve got your DMA handy in case clients ask. Here’s what New York looks like. Daily miles travelled continues to inch upwards. [wpforms id=”9787″] Paid Advertisement
Next Wednesday July 22 Geopath and OAAA are holding a must attend event for independent out of home operators. It’s free to any billboard operator. A great way to spend a couple hours heading into the weekend. Geopath/OAAA Virtual Independent Operators Seminar Join OAAA and Geopath for a Virtual Independent […]
Geopath as updated the Top 100 DMA’s – Average Daily miles travelled report through July 3rd. Since April there has been a significant growth in daily miles travelled in all DMA’s. You should lookup your DMA and send the info to your customers. Here’s the report for the #1 rated […]
Source: Geopath Covid-19 Mobility Update July 2, 2020 Geopath reports that average daily miles travelled for the week ended June 29 dipped slightly to 93% of normal versus a pre-covid baseline. You can look up your state’s increase in the chart below. [wpforms id=”9787″] Paid Advertisement
Join OAAA and Geopath for a Virtual Independent Operators Seminar on Wednesday, July 22 from 2 – 4 PM eastern. Hear from industry experts as they discuss topics important for running a successful OOH company in today’s turbulent media business. The seminar will feature several short but content rich sessions […]
