By Peter Anderson, Sensor Partnerships Lead, GenLogs.io In the Out-of-Home world, a billboard is usually valued for what people see on it. But for GenLogs, the value lies in what the billboard sees. Just two years ago, we reported on GenLogs’ innovative model of renting space on billboard structures to […]
Insider’s Note: We ran into a very excited Blake Balch, of GenLogs, at the IBO Conference last week. We suggested and he provides this update on what they can do with the cooperation of the OOH industry. As has previously been reported in Billboard Insider, GenLogs is pioneering the […]
Genlogs rents space on billboards for privacy-enabled sensors to measure the flow of commercial trucks in the US. Blake Balch, Genlog’s Chief of Partnerships shares a success story: I wanted to share a really cool story that never would have happened if you did not run that first article that […]
Last Friday Billboard insider wrote about Genlogs.io, a company which wants to rent space on billboards to install sensors which measure the real time flow of trucks. Several readers wondered if there privacy issues associated with the product. Billboard Insider asked Genlogs.io CEO Ryan Joyce to address the issue. Ryan, exactly what information are […]
Want to earn an extra couple hundred dollars a month per billboard structure by putting a hardware sensor on the billboard? Read on. Genlogs.io is developing a nationwide network of sensors to track the real-time flow of trucks. The network is designed to help fleet owners reduce the number of empty miles, enable freight […]
