Tag: digital signs

Clear Channel pulls proposal in St. John’s County

Insider has previously reported on a proposed two year pilot program to test digital billboards in St. John’s County.  Staugustime.com reported yesterday that Clear Channel withdrew its bid for the digital billboards program along Interstate 95. The County Administrator indicated that Clear Channel determined it would be a “better strategy” to […]

St John County, Florida Considers Digital Signs

StAugustine.com reports the St Johns County, Florida Planning and Zoning Agency is considering changes to Land Development Code to permit a two year test of digital billboards.  The regulations will: Require an 8 second flip Limit digital signs to industrial and commercially zoned areas adjacent to I-95. Require the removal […]

LED versus Static: Why Digital Billboards

By Eric LaGattuta, On-site Advertising Consultant, LED National Cruising down the highway on the way to work, running errands while the kids are at school, or maybe a family road trip across the country; thousands of drivers a day pass by the advertisement you purchased on a prime location billboard […]

Grand Junction CO Approves New Sign Rules… More To Come

As a follow up to our post in December, The Grand Junction, Colorado city council this week, approved new regulations for signs in the city related to content neutrality. Outdoor Advertising signs were not included under this ordinance but stay under the existing regulations. Proposed ordinance issues related to electronic […]

Watchfire RSS Feed Updates Billboards and Signs With Super Bowl Scores

DANVILLE, Ill. – (February 1, 2017) – While most people tune into the big football game to watch the ads, Watchfire billboard operators can capture the attention of motorists by displaying the current score. Owners of Watchfire digital billboards can download free widgets to integrate up-to-the-minute football scores for the […]

OOH Media Is Not Your Parent’s Split Level Ranch

By Nick Coston Back in fall of 2001, when I moved from magazine ad sales to OOH sales, I sold 14 x 48 bulletins on I 95 north of Baltimore, for $3,500 per month.  No mobile tech add-ons, no eyes-on weekly impressions, no Radar, no real-time vehicle detection data, no […]

Watchfire on Photographing Digital Signs

By Watchfire Signs Anyone who has ever tried to photograph an LED sign or digital billboard knows that it can be a challenge. You want photos that showcase the vibrant messages LED signs can display. With a few simple adjustments to your camera, you can avoid pictures that show tiling […]

LED National Announces Digital Sign Launch

The start of the new year has brought the announcement of the launch of LED National with aspirations to fill what they see as a void in the LED sign and lighting industry.  LED National has launched the first of its three divisions which is the LED signage and digital […]

9 Questions To Ask Before You Buy Digital Signage

By Evan H Fisher They’re everywhere… digital screen providers that promise you the world, then can’t deliver the dynamic integrations you asked for. You need to know what to look for, before you make a very time-consuming, headache-inducing, and probably very expensive mistake. How long have you been in business, […]

Now That’s a Lot of Steel!

Last week Insider visited the Selective Structures plant in Athens Tennessee.  Selective was working on a new structure to support a 40′ by 48′ digital billboard which will be installed at the new SunTrust Ballpark in Atlanta. The base pipe is 8 feet in diameter.  The torsion bar is 30″ in diameter. […]