The OC Register reports that Electra Media Inc. has asked the Westminster planning commission for a variance to construct a 64 foot tall double-sided digital billboard west of the Springdale street overpass on the southwest side of the I-22 freeway in Westminster, CA. The town’s sign code limits signs to 35 […]
The push to permit digital signs in Indianapolis stalled after Clear Channel Outdoor swapped out of Indianapolis and the Clear Channel Outdoor execs leading the digital push took other jobs. Now WTHR and the Indianapolis Business Journal report that Indianapolis Mayor Joe Hogsett issued a proposal to permit digital billboards. […]
Billboards for sale classifieds cost $120 for 12 months, paid in advance by credit card. All other classifieds cost $60 for 60 days or $120 for 12 months paid in advance by credit card. Billboard Insider will write a 200-700 word article publicizing the sale of your billboard plant for an […]
By Ken Klein, OAAA Government Affairs Digital billboards are an important communications tool to share emergency information with the public, says America’s top emergency manager. “Use of digital signage along highways is part of the layering and unity of messaging to reach affected communities, and supplements radio and mobile alerts,” […]
Outfront CFO Donald Shassian spoke at the 26th annual Deutsche Bank Media, Telecom and Business Services conference on Tuesday. Here are the highlights. On driving up out of home rates This has been an issue since Jeremy and I came on board…We’ve been putting an emphasis with our people to […]
This digital out of home advertising success story caught Insider’s eye. Wouldn’t you agree that a 3.6X increase in store traffic constitutes success for a digital billboard campaign? NEW YORK – March. 6, 2018 – In a recent initiative, REI – the nation’s largest consumer co-op and specialty outdoor retailer […]
Vendor: Formetco Products: Digital Billboards, Billboard Hardware, Billboard Lighting, Safety Equipment Address: 2963 Pleasant Hill Rd., Duluth Georgia 30096 Phone: 1-800-367-6382 Formetco is a privately-held firm which manufactures digital signs and sells billboard products. Jock Gibb is Vice President of Sales. He began his career with Formetco in 1993. Today, […]
OUTFRONT has deployed 250 smart digital screens in Boston’s transit system. The MBTA is thrilled by the $100 million in revenue generated from the screens. Boston Magazine writes there’s a backlash against the screens by the Massachusetts Preservation Alliance and Friends of the Public Garden who say that screens […]
TCTimes reports that Outfront Media is seeking to convert a billboard in Fenton Township, Michigan to digital. The board is located on US 23 at Thompson Road. This would be the only one of Outfront’s six billboards in Fenton Township which can be converted to digital. The other boards are […]
The Gainesville Times is reporting that after three years of negotiations, the City has reached a compromise to allow digital billboards. Fairway Outdoor has the majority of the 70 or so billboards and had submitted 15 applications to convert existing static boards to digital. All the applications were denied by […]
