Company: Barrett Outdoor Headquarters: 381 Highland St., West Haven CT Markets: Eastern Connecticut Phone: 203.932.4601 Email: sales@Barrettoutdoor.com Barrett Outdoor operates a billboard plant in Eastern Connecticut along the I-95 corridor including Bridgeport, Stratford, Devon and Milford. The Company was started in 1962 by Jack Barrett. Billboard Insider talked with John Barrett company’s President. Barrett is […]
Tag: Blip
Blip Executes Gamestop Campaign for Wall Street Bets
The Wall Street Bets group already knew about Blip because Blip has good brand presence across the country among SMBs. On Reddit, they were posting about Blip to make sure they could quickly get their message out across the country. Using Blip for quick and affordable access to billboards almost […]
Blip Adds 25% to YESCO Digital Sign Revenue
Billboard Insider ran a story noting that Blip Billboards, the automated sales platform, has increase the revenue of Insider’s 10′ by 30′ digital billboard in Sherman TX by 10%. YESCO Outdoor Media President Pat O’Donnell tells Insider that Blip has done better than that for YESCO: I saw you recently […]
Insider Tests Blip’s Results
In 2018, we reported that YESCO achieved an 11% increase in revenues by installing Blip on digital billboards, and was satisfied with Blip’s service. Billboard Insider wanted to verify the generally positive feedback about Blip so we installed Blip on a 10’ by 30′ digital billboard in Sherman, Texas. Blip […]
Lyft Grants Adkom Exclusive Rights to Sell NYC Car-top Ad Screen Inventory
Earlier this month Lyft made Adkom the single source for agencies to buy its New York City car-top digital ad screen inventory, which represents the majority of NYC’s live digital taxi-top inventory. Here’s a 24-second video launch video: Insider talked with Adkom VP of marketing Daniel Fleischer about the deal. What’s important about the Lyft deal? […]
Blip Billboards Makes News with Billboards Celebrating Graduation
Blip Billboards made the news in Utah with billboards celebrating graduating seniors. Here a link to an ABCNews4 Article and video. Lakeland Outdoor is honoring grads on billboards as are Reagan, Lamar and Highroad Outdoor. Insider’s take: You should be pitching your capabilities to use digital billboards to feature graduating […]
Blip Pitches Ads for Grads
Last week Blip billboards launched an innovative program to allow parents to honor grads. Some details on the program. It’s a self-serve $20/day nationwide program. Parents can login and design an ad and select the billboard on which they want to run. Blip also provides the program to schools in […]
Despite downturn, Blip maintains business by helping digital billboard operators and advertisers survive the crisis
Blip Billboards is a web-based, automated OOH buying platform which allows businesses to buy digital billboard ad space on any budget, via pay-per-flip basis. Via Blip, businesses can place ads in any of the 250 participating DOOH networks operating almost 1500 digital billboards across the USA. Insider talked with Blip co-founder […]
The Case for Advertising in Uncertain Times
Blip is proactively approaching clients to make the argument for continuing to advertise in uncertain times. Here’s the case Focus on the long term. Increase market share. Let people know you are there. Take advantage of a great CPM while online and tv rates are skyrocketing. Here’s what the piece […]
How Blip is helping ooh advertisers protect their business during and after the pandemic
Insider asked Daniel Fleischer of the automated out of home sales platform Blip to talk about how ad messages should change based on the coronavirus. Is Blip changing anything related to advertising emphasis at the moment? Some may find it surprising to hear that we’re seeing even more opportunity to […]