DANVILLE, Ill. — (March 10, 2020) — Watchfire Signs, a leading manufacturer of digital billboards and LED displays, was selected by Greyline Outdoor to manufacture a large digital billboard located in Times Square, a major commercial, tourist and entertainment center in the Midtown Manhattan section of New York City. Click to Tweet. The 8mm […]
Jesse London has 25 years experience in media sales including 20 years experience selling out of home. Last week he talked about selling out of home versus TV. Today he talks about 7 ways out of home complements online and mobile ads. How do you see out of home working […]
Insider’s take: Here’s a promising development to bring large national advertisers onto the Blip self service out of home advertising platform. New York (January 27, 2020) – Cedric Bernard, ex co-CEO of Kinetic North America, has partnered with Blip, North America’s most successful self-serve OOH advertising marketplace, to form the […]
Insider asked four automated out of home sales platform execs to share predictions for 2020 and this is what they said: Jonathan Gudai, CEO of Adomni New outdoor digital screen networks emerge to massive reach and high-impact messaging to street-level audiences in urban areas. Why it matters: As fragmentation of […]
NEW YORK, December 10, 2019 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Blip, North America’s most successful self-serve, pay-per-“blip” digital billboard advertising marketplace, has joined the association. In only two years, Blip has demonstrated a singularly effective demand generation model by providing […]
Here are five out of home stories Billboard Insider thinks you should follow in 2020. Privacy The California Consumer Privacy Act goes into effect January 1, 2020. The act requires companies to get consent from California consumers when they track or sell information on them. A couple dozen more states […]
On yesterday’s Billboard Insider Podcast Pat O’Donnell talked about YESCO’s use of Blip, the automated out of home sales platform. You’ve got something like 46 digital billboards and are using Blip to sell digital space. Talk about YESCO’s partnership with Blip. For disclosure purposes, Dave, we are a very minor […]
Today’s podcast guest is Pat O’Donnell, President, YESCO Outdoor Media. Pat manages an out of home plant with 2,250 faces and sits on the board of directors of the OAAA and Geopath. Pat talks about doing 63 tuck-in acquisitions, using Blip, priorities for the year ahead and hot-button legislative issues. […]
Last week Blip appointed Daniel Fleischer as General Manager Blip Canada and VP of International Publisher Marketing. Insider talked with Fleischer about automated out of home buying. How did you get involved with the out of home business I was introduced to it by the folks at Broadsign 10 years […]
October 4, Montreal, Canada – Blip, North America’s most successful self-serve, pay-per-blip digital billboard advertising marketplace, today announced the official launch of Blip Canada as part of its international expansion strategy. Daniel Fleischer, former Vice President of Business Development & Marketing at Ayuda Media Systems, joins as General Manager of […]
