Today site development expert Andy Goodman talks about how to approach a lease termination and how to keep options open when you’re worried a landlord won’t extend your out of home lease. Terminations If there’s negotiations going on at the end of the lease and we’re trying to work through […]
Today out of home site development expert Andy Goodman gives a caution to newbies and talks about when and how to approach city planning departments. A caution to newbies I have meetings with a newbie or landowners. We meet for 2 hours. My comment at the end of our conversation […]
Last week out of home site development expert Andy Goodman discussed 4 misconceptions landowners have about out of home companies. Today he talks about two misconceptions out of home companies have about landlords. What misconceptions do out of home companies have about landlords? That if you give them too much […]
Out of home development expert Andy Goodman writes for Billboard Insider on development issues. His last column discussed billboards on native american tribe lands. Today he discusses the best way to determine market rent for a billboard lease. So the question here is how do I know that I’m getting […]
I attended a Council Meeting this week, via Zoom, representing a billboard company that requested a Zone Text Amendment to allow for the following changes to the Code: from 10×30 to 14×48, digital upgrades and additional locations allowed on the freeway. The project went to the Planning Commission in August, […]
Billboard Insider is seeing increased use of monument signs and small digital signs. We asked out of home siting and development expert Andy Goodman what he thinks and he said this. Monument Signs Electronic Billboards designed to look like Monument style signs, Gateway signs and Landmark Message Center signs are […]
Billboard siting and development expert Andy Goodman responds to questions from readers concerning leases. I’m working with a property owner on a renewal of a lease on a non-conforming billboard. The lease is grossly undervalued. What approach should the property owner take? The landowner is in a difficult situation because […]
Today out of home leasing and development expert Andy Goodman talks about public, private and shopping center landlords. The difference between a private and public landlord With a private property owner I am most successful with a 1 or 2 page lease. When I get a lease with a private landlord […]
Today out of home leasing and siting expert Andy Goodman of Age Advertising talks about how to approach a landowner when you want to discuss an out of home lease. What’s in a good approach letter? I introduce myself and let them know that I’m a consultant, and that I’ve […]
Age Advertising President Andy Goodman has 33 years experience siting and developing billboards. Today he talks about when and how to approach a landlord. When do you approach a landlord about a potential out of home lease? I spend a fair amount of time looking at a particular city, looking […]
