Over the past few years, OOH has been the only “traditional” ad format to experience steady growth. This grow this due in part to the rise of digital OOH (DOOH) media, and in part to the advent of better audience identification and targeting tools available to the sector. The rate […]
Company: Tyler Outdoor Markets: Oklahoma. Headquarters: 5101 S. Shields Blvd, Oklahoma City, OK 73129 Phone: 405-616-5000 Tyler outdoor was founded in 1965 by Ralph Tyler. Tyler Outdoor owns 1,500 digital billboards, static billboards, bus benches and bus shelters in Oklahoma City, Edmond, Midwest City, Norman, Stillwater and Tulsa. Tyler Outdoor is […]
Jeremy Male appeared last month at the Bernstein Future of Media conference. Here are the highlights. On a changing sales model We used to be sign sellers whereas now we engage with local advertisers in a much broader way. We talk about how out of home is going to work […]
The Daily Tribune says that Bartow County, Georgia and the city of Cartersville are going to hold talks to iron out streamlined intergovernmental guidelines for digital billboards. The article quotes a county planner: “the City has one requirement, the County has another requirement and the State has a third requirement […]
By Rainbow Kirby, Clear Channel Outdoor. Reprinted with permission from the Clear Channel Outdoor Blog. All they do is WIN, WIN, WIN. Of course, we’re referring to the U.S. Women’s National Soccer Team. Throughout their journey in the 2019 World Cup, powerful imagery of the team clad in bright red […]
Company: Trotter Outdoor Headquarters: 342 Bridle Path Rd., Saluda SC 29138 Market: South Carolina Phone: 864.992.7057 Email: mtrotter@trotteroutdoor.com Matthew Trotter is the owner/operator of Trotter Outdoor. Matthew’s father started the business 20 years ago. The Company remains a family company, owned and operated with a mix of both static […]
Last week Insider ran a story of Blackbird Media’s purchase of the iconic Atlanta sign from Mashburn Outdoor. Insider talked with Blackbird Media Founder Chenault Sanders to learn more about the project. What’s the history of the Atlanta sign. The permit for this non-conforming site came from a Settlement Agreement […]
Providing Touch-Screen Kiosks for Metro Vancouver’s Regional Transportation Authority TransLink iGotcha Media, a digital interactive studio specialized in building memorable screen-based customer experiences, today announced a partnership with Lamar Advertising, one of the largest outdoor advertising companies in the world, to provide touch-screen kiosks for TransLink, Metro Vancouver’s regional transportation […]
Did you know: Dayton, Ohio is located within a 600 mile radius of 67% of the US population. There are 26 institutions of higher learning within Dayton, including medical, law and engineering schools. This week’s Geopath Market Spotlight focuses on the Dayton, Ohio DMA. Infographics for the top DMAs and […]
Company: Turner Outdoor Advertising Markets: Texas Headquarters: 940 Eikel Street, New Braunfels, TX 78130 Phone: 830-609-SIGN Email: info@turneroutdooradvertising.com Turner outdoor advertising has been in South Central Texas for 28 years. The company has 27 billboard structures located on I-55 between San Marcos and San Antonio. Most of the billboards are […]
