Insider has a regular reader who works as a Permits Coordinator for the Department of Transportation in a western state. He posed us the following question: In transportation, over the last 20 years, the majority of traffic signals in our area have transitioned to LED. During this transition, they have become […]
Outfront Media has acquired select I-20 digital billboards in Atlanta Outdoor from Leslie Outdoor. Outfront enhances digital coverage along a growing section of interstate highway. The sale allows Leslie Outdoor to focus better on its primary market in the middle Georgia area. Williamson and Associates brokered the sale. Leslie Outdoor’s […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Today’s rating is provided […]
Company: Micro Outdoor Markets: West Virginia, Maryland. Headquarters: 2 Miller Hill Road, Osage, West Virginia 26543 Phone: 304-319-4141 Micro Outdoor Advertising owns over 200 billboards in north central West Virginia and Maryland. Many of the boards are double stacks. The firm’s plant includes billboards in the following communities: Morgantown, West Virginia Clarksburg, West Virginia […]
“The response has been excellent. Excellent investment.” Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. […]
RocketVII Interactive announced the sale of its out of home assets in Ohio this week. Kalil and Co was the broker. Rockett VII’s owner also owned a a movie theater in Gallipolis, Ohio. The transaction caught Insider’s eye because Rocket’s owner had investments in a non-out-of-home company. This is more common than […]
“Privacy matters. Customers matter. Tech giants need to realize that no matter how big the company is, it still has a responsibility to consumers to protect their information, even if that means protecting information from its own company.” Privacy issues aren’t going away any time soon. Apple Flaunts Privacy at […]
Entries for the OAAA\Geopath Local OOH Case Study Contest are now being accepted. Each year, the contest helps to generate quantifiable proof of the value OOH provides within local ad communities – a critical component to selling OOH. Entry is simple, and winners could win money or a trip to Las Vegas! Here […]
Company: Maloney Outdoor Markets: Kentucky, Indiana Headquarters: PO Box 4849, Louisville, KY 40204 Phone: 502-584-5512 Email: info@maloneyoutdoor.com Maloney Outdoor is a family owned local billboard company serving Louisville Kentucky and Southern Indiana including New Albany, Clarksville, Jeffersonville, Floyd County and Clark County. The company’s products include Expressway Bulletins, Billboards on Major Roads in Louisville and […]
Digital billboard opponents used to base all their arguments on safety. It’s harder to make those claims in the wake of federal government studies which have found that digital billboards do not distract drivers. Insider is starting to see digital billboard opponents raise privacy as an issue. Here’s a quote […]
