Here is an update on privacy issues, based on the OAAA-sponsored meeting of industry attorneys in New York on June 6 and the annual privacy summit sponsored by the Digital Advertising Alliance (DAA) in Washington, DC, on June 5-6. State Activity An unprecedented number of states have considered pro-privacy legislation […]
Company: Thomas Outdoor Advertising Markets: Kansas Address: 902 Fair Lane, Manhattan, KS 66502 Email: office@thomassign.com Phone: 785-537-2010 Thomas Outdoor Advertising operates a plant of over 400 billboards around Kansas. The company is 78 years old and is an operator associate in the IBOUSA. The company also operates a sign and […]
Insider counted 4 bankers, 2 equity investors and 5 investment bankers at the 2019 OAAA show. Here’s a list of who attended and in what capacity. Keep this in mind the next time you’re searching for money or need an investment banker. [wpforms id=”9787″] Paid Advertisement
By Nicole Randall OAAA Communications Senior Director Generation Z is a growing marketing demographic as its oldest members are beginning to come of age. Gen Z, defined as those born after 1998, commands $44 billion in buying power. Some reports project this generation will command nearly 40 percent of all consumer […]
Badger Outdoor Consulting’s Paul Sara had this to say in response to yesterday’s story on cannabis advertising: The legalization of marijuana could become an opportunity as well as problematic for the Outdoor industry. Although it will become legal in many states, it will always be controversial for those who don’t […]
Company: The Nashville Sign Market: Tennessee Headquarters: 1701 West End Ave., Suite 400, Nashville TN 37203 Phone: 615-613-6218 The Nashville sign is an iconic billboard which is located at 1615 Broadway at the Broadway/West End Split in downtown Nashville. The sign was originally constructed as a static billboard (see […]
Insider’s favorite articles are ones initiated by our readers. This interview comes by way of a conversation with Kevin Payne, President of Out of Home for Circle Graphics. At the OAAA convention Kevin had just finished a conversation with Nancy Fletcher where she indicated that while there was a lot […]
KIRO 7 reports that some citizens are threatening to boycott the Thurston County car repair business which sits below a billboard which is running a marijuana ad. The problem is that the owners of the auto shop aren’t the landowners. They simply rent the space as does Lamar which owns […]
Mary Meeker has released her 2019 internet trends. Download the 334 page powerpoint and read it on your next flight. Two slides caught Insider’s eye. Programmatic buying of digital online advertising has gone from 10% in 2010 to 62% today. Can the same thing happen with out of home? Consumers […]
Company: TDO Advertising Market: Michigan, Ohio Phone: 419-724-7463 Email: info@tdoadvertising.com TDO Advertising is a privately held company which operates static and digital billboards in Michigan and and Ohio. TDO stands for Toledo and Detroit Outdoor Advertising. The firm’s nine digital billboards are located in Toledo, Ohio. The static billboards are located from […]
