Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Carroll Advertising Company Market: Massachusetts Headquarters: 415 Neponset Avenue, Dorchester, MA 02122 Email: john@carrolladvertising.com Phone: 617-282-2100 Carroll Advertising Company, Inc., was started in 1996 by John Carroll with three billboard faces. The company grew to include a division of digital advertising and poster displays targeting Cape Cod, Martha’s Vineyard and […]
Most out of home companies allow clients to pay by check, ACH or credit card. Here are the results of yesterday’s Billboard Insider’s reader poll: 96% of our Billboard Insider readers allow clients to pay by check. 83% of […]
I couldn’t agree more with Insider’s takeaways from the Lamar v. Country Side Restaurant Inc case out of Wisconsin. I would add that, not only should an operator that loses a sign due to condemnation carefully read all documents and be mindful of release language, but also pay close attention […]
A Billboard Insider reader writes this in response to our Getting Paid post in which we wrote that most banks charge out of home companies a per check deposit fee: Where do you guys bank? I have never paid a check deposit fee at any bank and we deposit all […]
Company: Capital Outdoor Advertising Markets: Virginia and North Carolina Headquarters: 1528 Old US 264-A, Zebulon, NC 27597 Phone: 919-873-9020 Capital Outdoor Advertising operates a billboard plant based from their headquarters in Zebulon, North Carolina. The company is an operator associate in the IBOUSA. Here’s an excerpt from our previous interview with Robert Sykes, […]
There are multiple ways to take payment from out of home clients. Here’s a review of the different forms of payment, ranging from least costly to most costly together with a discussion of the pros and cons of each form of payment. Checks (no quickbooks fee plus $0.20-0.30 […]
July 22, 2025 – Duluth, GA — Formetco, the industry leader in Out of Home (OOH) innovation, proudly announces the launch of Formetco One, a powerful online portal created to optimize the way billboard operators manage their structure assets. Developed by Formetco’s Structure Division, Formetco One marks a major leap […]
Multi-display digital billboard brings a unique perspective to passersby BROOKINGS, S.D. – July 21, 2025 – A new multi-display digital billboard for The Now and Orange Barrel Media (OBM) has been activated at the busiest intersection on Sunset Boulevard in West Hollywood, California, manufactured and installed by Daktronics (NASDAQ-DAKT) of […]
Company: Carolina Outdoor Advertising Headquarters: 2917 W. Palmetto St., Florence SC 29501 Market: Florence, SC Phone: 843-230-7570 Email: carolinaoutdooradv@gmail.com Carolina Outdoor Advertising owns and operates two digital structures, located in Florence, South Carolina. Both structures are 10’x21′. To receive a free morning newsletter with each day’s Billboard insider articles […]
