From Justin Powell, Huntington Billboards Last week, we had the opportunity to pull off a last-minute political messaging campaign in Pennsylvania. The campaign needed to deploy hundreds of thousands of dollars worth of billboards across the state—and they needed it done fast. With the clock ticking, we jumped into action […]
Insider’s Note: Each party in this deal had their own press releases. From JCDecaux JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced on 30 May 2023 that it had signed an agreement with Clear Channel Outdoor Holdings, Inc. to acquire its business in Spain through […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Company: Sign-A-Tronics Markets: Georgia Address: Jesup, Georgia Email: sales@signatronics.com Phone: 912-385-0075 Signatronics operates a double sided digital billboard on Hwy 84 next to the intersection of Hwy 341 in Wayne County Georgia in addition to acting as an authorized Watchfire signs dealer. The digital sign was erected in March 2014 […]
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
It’s fashionable to say that static outdoor is flat and the future belongs to digital. Billboard Insider loves digital. We own a digital billboard has a 35% return on investment. But we take issue with the statement that static out of home is flat. Static out of home revenues in […]
Remember when you used to get an email full of spelling errors from a distant country saying that someone was dying to make you a multimillionaire if you’d only give them your contact info and bank information? The fraudsters have gotten more sophisticated due to the ability to scrape information […]
ST. PETERSBURG, Fla., Oct. 22, 2024 /PRNewswire/ — Starlite Media, a leading force in shopper marketing and out-of-home advertising, has named industry veteran Brian Dunphy Chief Commercial Officer. With a rich background in mobile technology, AdTech, and omnichannel media, Dunphy is set to propel Starlite Media’s growth in the digital-out-of-home (DOOH) space. Starlite Media’s […]
Company: Seiz Signs Markets: Arkansas Address: 1231 Central Avenue, Hot Springs, Arkansas. 71901 Email: stephanie@seizsigns.com Phone: 501-623-3181 Seiz Signs is a full service sign, billboard and graphics company located in Hot Springs, Arkansas. The company is a fourth generation family run corporation which was founded in 1908 and operates 90 […]
After our article providing some of the key content from the DPAA Video Everywhere Summit, we received the following comment from Max Drachman at Drachman M&A Co. “I noticed in the article with the DPAA comments, that there was a mention of “traditional OOH is flat.” Do you know if […]
