Did you know: Beckley is the 9th most populous city in West Virginia. The Bluefield-Beckley-oak Hill micropolitan area has over 100,000 residents. This week’s Geopath Market Spotlight focuses on the Bluefield-Beckley-Oak Hill, West Virginia DMA. Infographics for the top DMAs and much more are available to Geopath members in their […]
Other News
Company of the day: Your Big Sign
Company: YourBigSign.com Markets: Michigan Headquarters: 3440 Fenton Rd, Hartland, MI 48353 Phone: 2498-881-9505 Email: alan@yourbigsign.com Your Big Sign place Michigan. Alan Pittel is the founder. [wpforms id=”9787″] Paid Advertisement
Vinyls – Does Ink Make a Difference?
Most of us have our “go to” vinyl printers, but do we ever stop to think about the ink they print with? Insider spoke with Baud Ramirez, General Manager at Blue Sky Digital Printing about ink and ink durability. Do you look at durability of ink as an important issue? […]
Park Outdoor Grows Its Digital Billboard Footprint with Daktronics
ITHACA, N.Y., Aug. 19, 2019 (GLOBE NEWSWIRE) — Passersby in Chemung County, New York, will notice a change in their daily commute. Park Outdoor Advertising installed two double-sided, 16-millimeter digital billboards from Daktronics (DAKT) along College Avenue and the intersection of East Water Street and Madison Avenue in Elmira, New York. “The signs, offer local businesses a flexible advertising medium that […]
2020 Political Billboards Have Begun
By Nicole Randall, OAAA Communications Senior Director Political ad spending in 2020 is expected to hit $10 billion, with presidential election spend to reach record levels, surpassing $2.7 billion. According to data published by Advertising Analytics, about two-thirds of the presidential ad spending will come from President Trump and the Democratic […]
Company of the Day – Zoom Media
Company: Zoom Media U.S.A. Headquarters: 345 7th Avenue, Suite 1501 New York, NY 10001 Markets: North America Phone: New York (212) 685-7981 Chicago (312) 492-7871 Email: NewYork@zoommedia.com ZOOM Media reaches 25+ million gym members through their Generation Active video network in 3,600+ health clubs in 190+ DMAs across the […]
Link Media Closes $40 Million Debt Facility
Link Media Outdoor, the out of home subsidiary of Boston Omaha has added $40 million in credit facilities with First National Bank of Omaha to assist with the company’s growth. Link has borrowed $18.6 million on the facility. Here’s a summary of the terms. Term Loan 1 Availability of $24.9 […]
Duane Fredrickson on Building a Static Billboard
Circle City Outdoor recently built a new sign in New Prague, Minnesota. Insider talked with Circle City’s Manager Duane Fredrickson about the project. How did you get the idea for a new sign? I’m always on the look out for new locations. In southern Minnesota, where I operate, outdoor advertising […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company of the Day: WV Outdoor
Company: WV Outdoor Markets: West Virginia, Ohio, Maryland Headquarters: 1389 Charleston, Road, Poca, West Virginia 25159 Phone: 304-342-0932 Email: wleslie@wvoutdoor.com WV outdoor is the largest independently owned out of home advertising company in West Virginia. WV Outdoor operates over 1,400 billboard faces in West Virginia, Ohio, Kentucky and Maryland. The plant includes posters, […]