John Hood, who is a John Locke Foundation board member Wrote a terrific article this week for The Carolina Journal, which is available in its entirety at this LINK. We recommend your read the article in full and here are a few highlights: Put me down as entirely unsurprised that […]
New York, NY – September 4, 2024 – Screenverse, a leading player in the digital out-of-home (DOOH) advertising industry, is proud to announce the rebranding of the “Screenverse Office” programmatic network to “Screenverse + TouchSource.” This strategic rebrand reflects TouchSource‘s expansion beyond office environments into high-traffic retail venues, including urban […]
Company: RBX Media Address: Columbus, Ohio Email: sales@RBXMedia.com Phone: 614-416-7663 RBX Media looks to redefine outdoor advertising with iconic brand experiences in sought after locations, offering architecturally-designed signs and premium digital technology. The Company currently has the following two locations: RENAISSANCE AIRPORT HOTEL in St. Louis, MO: Dynamic Digital Display […]
Billboard Insider hears from multiple sources that Trailhead Media is testing the waters on a sale. Trailhead’s lead investor Viking Global has been in the investment since 2020 and we assume they will be calling the shots. Trailhead has approximately 3,500 faces including 260 digital faces, clustered in the North […]
September 3, 2024. Greensboro, NC – Adams Outdoor Advertising (“Adams”) is pleased to announce that it has acquired all of Triad Outdoor Advertising’s (“Triad”) billboard assets as of September 1, 2024. Terms of the deal were not disclosed. Triad, a family-owned business founded in Greensboro, NC, installed its first billboard […]
September 3, 2024, New York: Award-winning adtech company Veridooh has today announced a partnership with Place Exchange, a leading global Programmatic OOH Supply-Side-Platform (SSP). Through this partnership, Veridooh’s world-first SmartCreative verification technology is now available for all programmatic OOH buyers leveraging Place Exchange’s SSP across the world. Veridooh enables brands, […]
Company: Ralston Outdoor Advertising Market: Texas Headquarters: 13450 N Stemmons Suite 240, Farmers Branch, Texas, 75234 Phone: 972-241-4040 Email: sales@ralstonoutdoor.com Ralston Outdoor is the largest independent outdoor advertising company in North Texas. The company was founded in Dallas in 1976 by Doug Ralston. Ralston operates a plant of over 240 faces including 10 digital faces […]
Without a doubt, the fourth quarter is a critical period for any billboard sales rep. As the year draws to a close, there’s often a final push to meet or exceed annual targets. It’s also a time when many businesses finalize their advertising budgets for the upcoming year, making it […]
Make billboard lease termination dependent on your opinion of economic feasibility. That’s the lesson of M-59 Joy vs Lamar Advertising. Here are the facts. In 2008, Lamar Advertising entered into leases for 2 billboards in Michigan on land owned by M-59 Joy, LLC. The leases had a 10 year terms […]
Company: RAM Outdoor Advertising Market: Arkansas, Oklahoma Headquarters: P.O. Box 561300 The Colony, Texas 75056 Phone: 479-459-5089 Email: Deb@ramoutdoor.net RAM Outdoor has operated billboards in the greater Fort Smith, Arkansa market since January 2004. They currently have 163 faces, of which 112 are digital displays. Jamie Roberts is the Managing Partner. […]
