During a Sept. 15 meeting, Jackson County commissioners voted unanimously to terminate a pair of billboard leases the county holds with Allison Outdoor Advertising, the oldest of which has been in place since 1976. The Smoky Mountain News reports that the vote came following Reconcile Sylva’s August attempt to […]
Other News
Geopath Reports Traffic is 91% of Normal
The Geopath mobility report dated October 1, 2020 shows that average daily miles travelled is 91% of travel occurring the first week of March prior to covid 19 restrictions. The week of 9/21 was down slightly versus the prior week in nearly all states. [wpforms id=”9787″] Paid Advertisement
Company of the Day: Munn Outdoor
Company: Munn Outdoor Advertising Markets: Mississippi Headquarters: 772 Highway 49 N, Hattiesburg, MS Phone: 601-264-7446 Munn Outdoor operates a billboard plant in with 119 faces in the following Mississippi communities: Brooklyn Collins Columbia Hattiesburg Lucedale New Augusta Purvis Prentice Sumrall Wiggins Munn Outdoor was started in 1981. It is a sister […]
Max Drachman on the InSite MediaCom/Trailhead Media Transaction
Kalil & Co. announced last night that InSite MediaCom had sold their assets in Georgia and South Carolina. Insider spoke with Max Drachman last night about the transaction. Could you tell us more about the InSite MediaCom transaction? We’ve had a longstanding relationship with the owners, and assisted them with […]
Out of Home Stocks Trail Market in Third Quarter 2020
Out of home stocks had a volatile third quarter as you can see below. OUTFRONT led the way with a 3.9% gain for the third quarter of 2020. Clear Channel Outdoor was up 2.4% and Lamar declined 0.2% The Standard and Poors Index was up 9.6%. Public out of home […]
Degree Runs Keep Moving Campaign
Degree Deodorant launched an innovative keep it moving campaign Monday September 21. The digital ads are strategically placed nationwide around gas stations, grocery stores, and charging stations, disrupting mundane, everyday moments and turning them into fun, unexpected reminders to stay active and keep moving. With a Gallup poll reporting that 38% of […]
Company of the Day – MPA Outdoor
Company: MPA Outdoor Market: Rio Grande Valley, Texas Headquarters: 2243 Pecan Blvd, Mcallen TX 78501 Phone: 956-618-2100 Email: contact@mpaoutdoor.com MPA Outdoor, founded in 199 focuses on key cities in Texas’ Rio Grande Valley. For more than 20 years, MPA Outdoor has prided itself on its continuing growth to bring […]
Four (OOH) Takeaways After the Presidential Debate
By Debbie Thompson (Cleveland Outdoor Advertising) The presidential debate in Cleveland (September 29) — no matter your politics — spotlighted important points about out of home media. 1.) A variety of competing voices speak via our medium Prior to the Trump-Biden debate at Case Western Reserve University, a small group […]
Lisa Rondina to Generate More Revenue for IBO Members
In May Lisa Rondina was hired as an Enterprise Marketing and Sales Advocate at the IBOUSA. Her job is to generate more revenue for IBO members by expanding agency relationships. Insider talked with Lisa last week. How did you get into out of home. I worked for a small independent […]
The Immense Value of Elevating
By Eddy Herty – VP, National Creative Director of OUTFRONT Studios at OUTFRONT Media Simplicity… scaling back to only what is needed, focusing on the main task at hand, and as a result looking natural has real power to elevate all that we do. It has the power to lift-up […]