First quarter was a tough for stocks and even worse for out of home. The S&P 500 fell by 20% – the worst first quarter in history. Lamar declined 43%, Outfront declined 50% and Clear Channel declined 78% although all three companies have rallied from their lows last week. US […]
The GO2020 out of home advertising conference has been cancelled. See note below from Kym Frank. Last month, it became clear that due to the COVID-19 pandemic, we would be unable to hold GO2020, the Geopath/OAAA OOH Media Conference and Expo, in April 2020 as planned. At the time, we […]
Company: Fluhman Outdoor Media LLC Markets: West Texas, Southeastern New Mexico Headquarters: 505 South Arthur Street, Amarillo, TX 79102 Phone: 806-678-7778 Email: bruce@fluhmanoutdoor.net Fluhman Outdoor Media (FOM) began in the summer of 2013, and in just five years has grown to over 400 billboards in West Texas and Southeastern New Mexico. FOM offers […]
By Ben Harbaugh, Ohio Outdoor With so many other operators willing to share what is working for them, I wanted to also provide some insight into how we have been trying to help customers – or even future customers. A week or so ago, we opened up a shared slot […]
Two interesting new items from JCDecaux. First in a press release on the 25th, JCDecaux announced the withdrawal of its 2019 dividend proposal in order to strengthen its liquidity, its balance sheet in response to the unprecedented global disruption due to the Covid-19 outbreak. Jean-François Decaux, Chairman of the Executive […]
Billboard Insider reported in its March 26th edition on the recent OAAA webinar on the various “Stay at Home” orders issued by several states, counties, and cities, in light of the Covid-19 crisis. The Insider article and OAAA webinar are excellent explanations of the practical challenges and means to navigate […]
Big Outdoor is running a coronavirus PSA on its Times square billboard. Kessler Media is reminding people that Florida restaurants are doing takeout. This ad uses humor. Champion Outdoor’s Gary Barbosa has created a set […]
SignValue’s Paul Wright is a realist. He expects out of home industry revenues to decline by 9% in 2020. But he’s still optimistic about out of home. Here are SignValue’s Top Ten Things for the OOH Industry to be optimistic about: 10. OOH is still primarily a local medium. 9. Warmer […]
Company: Evansville Outdoor Markets: Southwest Indiana Headquarters: 999 N Congress Ave, Evansville, IN 47715 Phone: 812-471-0809 E-Mail: rnelson@evansvilleoutdoor.com Evansville Outdoor operates a 49 face billboard plant in Southwest Indiana. The company is privately held. David Mounts is the company’s President. [wpforms id=”9787″] Paid Advertisement
Today’s podcast guest is AdQuick co-founder Matt O’Connor. AdQuick was founded almost four years ago to automate out of home ad buying. Matt talks about the impact of coronavirus on automated selling and what the industry and advertisers need to do now to be prepared when quarantines clear. Matt, explain […]
