Other News

Company of the Day: 1107 Outdoor

Company:  1107 Outdoor Markets: Ohio Address: Urbana, Ohio Email: sarah@1107outdoor.com Phone: 740-339-9522 1107 operates a billboard in Urbana Ohio.  One face is static and one face is digital.  The company was founded by Beau and Sarah Sang.    Insider talked with Sarah Sang.  Prior to founding 1107 Outdoor she worked […]

Daktronics and Alta Fox Enter into Cooperation Agreement

Daktronics to Appoint Peter Feigin to the Board Daktronics Confirms Its Commitment to An Investor Day in 2025 Alta Fox to Withdraw Litigation and Support Reincorporation to Delaware BROOKINGS, S.D., March 03, 2025 (GLOBE NEWSWIRE) — Daktronics, Inc. (“Daktronics,” the “Company,” “we,” or “us”) (NASDAQ-DAKT), the leading U.S.-based designer and manufacturer of best-in-class dynamic video communication displays and control systems […]

Jamie Roberts on RAM Outdoor’s Sale to Lamar

Insider reached out to Jamie Roberts, owner of RAM Outdoor Advertising to discuss the sale of her business. Jamie, can you tell us a little about the thought behind your sale? I have officially sold all my boards in and around Fort Smith, AR. Over the past year, my priorities […]

Company of the Day – Abcon Media

Company: Abcon Media Headquarters: 1000 Yonge Street, Suite 500, Toronto, ON M4W 2k2 Market: Canada Phone: 416.766.8235 Email: tnovosel@abconmedia.com Abcon Media is a Canadian Company operating 41 static and digital faces in the greater Ontario DMA. The company also has the largest hospital advertising networks in Ontario including indoor digital […]

5 Out of Home Metrics Which Matter

A Billboard Insider reader asks” “What financial ratio and metrics do you recommend for a small billboard operator.”  Here are the 5 financial metrics you should use to manage your out of home company. Occupancy Rate (occupied billboard faces/total billboard faces) This is the ratio of your sold billboard faces […]

Reader Tips on Managing Billboard Construction Costs

We continue to get great reader comments on A 60 year Perspective on Billboard Structure Construction. Productivity Fabricators Jon Odom says wind load and the job site impact billboard costs There are several factors that contribute to billboard costs, the biggest is the wind load for the location, in most […]

Company of the Day: 9 Outdoor and 6 Outdoor

Company:  9 Outdoor & 6 Outdoor Markets: Oklahoma Address: 7401 North Kelley Ave, Oklahoma City, OK. 73111 (9 Outdoor) and 303 North Boston Ave, Tulsa, OK. 74103 (6 Outdoor). Email: brown.douglas@griffin.news Phone: 405-812-3456 9 Outdoor and 6 Outdoor are affiliated companies which operate a billboard plant with 73 total faces including 26 digital billboard faces.  […]

Billboard Insider Classifieds March 1, 2025

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

A 60 Year Perspective on Billboard Structure Construction

Since the mid 1960’s, Woody Barnes has been fabricating, erecting, and installing signs, beginning with on-premises signs, then shifting exclusively to off-premises signs.  Woody estimates that he has built more than 10,500 (and counting) signs in his career, as the primary owner of the Sign Company. In late 2023, he […]

In Defense of the Wood Pole Sign

By Neil Bell, Owner of New South Outdoor I am going to be building some wood pole signs this year. I would much rather have steel signs, but the numbers on the wood signs are much more attractive and reduce risk. Some of the best ROIs I have ever had […]