Other News

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

DPAA Womens Seminar on March 17

NEW YORK, March 5, 2021 – DPAA, the leading global trade marketing association connecting Out-of-Home (OOH) media with the advertising community while moving OOH to digital, today announced its first WE.DOOH (Women’s Empowerment in Digital Out of Home) webinar event of the year entitled, “Build Your Blue Sky Blueprint™.” The […]

Company of the Day: Target Signs

Company: Target Signs Headquarters:  813 Camel Dr., Gillette, WY 82716  Markets:  Wyoming.Phone: 307.686.7788 Email:    signs@vcn.com Target Signs is a family owned firm which is Gillette’s oldest and largest outdoor media provider.  The company operates a 22 face static and digital billboard plant around Gillette.  The faces range in size from 12 by 24 to […]

Insider’s Guide to Leases, Easements and Real Estate

Billboard Insider’s Guide to Leases, Easements and Real Estate  is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]

Billboard Insider Classifieds March 6, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Jeremy Male: We Feel More Positivity

Here’s a selection of OUTFRONT CEO Jeremy Male’s comments at the Morgan Stanley Conference this week. The outlook …We certainly feel and see far more positivity…we had a financial advertiser come in with a significant buy for New York Transit with a September laydown with the expectation that by then […]

Lind Media Executes Huge McDonalds Campaign

Lind Media just changed out 350 posters in three days!  Billboard Insider talked with Lind Media President John Siegenthaler about this amazing feat. John, give us more details Our 6 Lind billposters faced a challenge this week to post approximately 350 posters in our Northern Ohio and Southwest Ohio markets. […]

Stephen Johnson and Ike Wingate on Large Versus Small Digital Billboards

Stephen Johnsen, Waller Outdoor I have two, back-to-back. And they’re 10’ by 20’… One of the requirements for our municipality was they had to stay pretty close to what their original on-premise sign ordinance said. That sign ordinance said 200 square feet… Second to that I had done quite a […]

Lamar Wins Indy Airport Contract

Baton Rouge, LA – March 4, 2021 – Lamar Advertising Company (Nasdaq: LAMR) today announced that the company has been awarded the advertising and sponsorship contract for the Indianapolis International Airport (IND), beginning March 1st. During the first year, Lamar will initiate a high-impact digital upgrade across the airport, featuring […]