Other News

Clear Channel Announces Debt Offering and Extension of Shareholder Rights

Insider noted two recent announcements from Clear Channel Outdoor. Extension of voter rights – Insider wrote back in May 2020 of CCO’s adoption of a one year shareholder rights plan.  A shareholder rights plan is also called a poison pill.  Shareholder rights plans were devised in the early 1980s as a […]

IBO Adds Another Enterprise Agency Advocate – Will Denton

Following the IBO Spring Denver conference, Chris Cowlbeck, General Manager of IBOUSA announced expanding their efforts to focus on revenue streams with one of the areas to provide tools and access to the IBO COOP Speedway to advertising agencies.  “We are adding another person to assist Lisa Rondina with the […]

Brex Launches Billboard Campaign to Reach Local Businesses

SAN FRANCISCO, CA – May 18, 2021 – Brex, the company reimagining financial systems so growing businesses can realize their full potential, today announced that its launching an integrated marketing campaign to reach businesses across the country. The campaign will feature local businesses via digital, video, social and out of […]

OUTFRONT Partners with Color Of Change

NEW YORK, May 17, 2021 /PRNewswire/ — OUTFRONT Media Inc. (NYSE:OUT) is proud to announce a partnership with Color Of Change, the nation’s largest online racial justice organization, to bring awareness of their mission to fight injustice towards people of color. The nonprofit organization, founded following Hurricane Katrina, is celebrating its […]

Company of the Day – Zoom Media

Company: Zoom Media Corp. Headquarters: 345 7th Avenue, Suite 1501 New York, NY 10001 Markets: North America, United Kingdon Phone: New York (212) 685-7981 Chicago (312) 492-7871 Email:  NewYork@zoommedia.com Zoom Media Corp. (“Zoom Media”) owns and operates GymTV, the largest gym-based TV network subscribed to by 5,000+ health clubs across […]

Kevin Gephart on Dealing with Agencies

My thoughts about dealing with ad agencies are confined to local agencies. Ad agencies are not clients; they are spokespeople for clients. They are due all the respect, ideas, follow-through, and accountability afforded any spokespeople. Agency/advertiser relationships tend to be very temporary. The constants are you (the media) and the […]

Going to the Mat: Small-town Daktronics Lights Up the World

By Robert Moore, President of Riley Outdoor and Patriot Outdoor, Greenville, North Carolina If you wrestled, chances are Daktronics kept score. A half-century ago, small-town startup Daktronics made an electronic wrestling scoreboard that became synonymous with the sport. Now Daktronics (NASDAQ: DAKT) lights up the world. The story of Daktronics […]

Out of Home Lender: YESCO Financial Solutions

Financing is critical for your out of home business. In February we ran articles about Formetco’s Digital Billboard Financing Program and Formetco Financing to Replace Aging Billboards.  Today we talk with Tony Hull about Yesco’s financing programs. Lender:           YESCO Financial Solutions Contact:          Tony Hull Email:              thull@yesco.com Phone:             801-464-6482 […]

Governor Grills Meat Under PETA Billboard

A light-hearted billboard story to start your week.  You’re not going to get away with an anti-meat billboard in Oklahoma.  PETA put up a billboard calling Governor Kevin Stitt a Meathead after Stitt declared meat week in Oklahoma in response to Colorado’s governor declaring a meatless Monday.  Stitt had the […]

Company of the Day: Wright Advertising

Company:  Wright Advertising Corp Markets: Illinois, Chicago Address: 1347 South Laramie Avenue, Cicero, Illinois, 60804 Email: wa@wrightadvertising.com Phone: 708-652-6020 Wright Advertising operates a bus bench plant with over 4,000 benches in the Chicago suburbs.  The company was established in 1949. [wpforms id=”9787″] Paid Advertisement