When HBO Max opened their new corporate offices at the Ivy Station complex, they wanted to make a splash in their new neighborhood as big as a new show premiere. To do so, the content giant created an exclusive, long-term takeover of the adjacent Culver City Station. Culver City Station […]
The Neuron, a global programmatic Digital Out of Home (DOOH) DSP platform, today announced the appointment of their new US Sales Director, Nick Coston. Coston is an industry veteran with over 20 years of experience. Specialising in sold, planned and bought OOH media, Coston has worked extensively across the US […]
Company: Gateway Outdoor Displays Markets: Florida Address: Tallahassee, Florida Email: tpafford@gatewayoutdoordisplays.com & nharrington@gatewayoutdoordisplays.com Phone: 850.294.4001 Gateway Outdoor Displays operates an out of home plant with 4 digital faces and 1 static face in Florida. Billboard Insider talked with the company’s owners Terry Pafford and Nicholas Harrington. How did each of you get […]
Company: Emerald Outdoor Market: Washington, Idaho. Headquarters: 9212 E Montgomery Ave, Suite 604, Spokane Valley, WA 99206 Phone: 509-327-0103 Email: tommyt@emeraldoutdoor.com In early 2004, Emerald Outdoor Advertising became associated with Sunset Outdoor Advertising in the Spokane area, adding 57 prime bulletin/billboard “faces” and 150+ bus bench advertising units. Emerald now has […]
Billboard Insider has learned that Mike Anderson of Winston-Salem, NC died unexpectedly on Wednesday January 12, 2022 at the age of 56. Mike was a sales rep at Outdoor Image the vinyl printer headquartered in Duluth, Georgia. Here’s Mike Anderson’s tribute page. In addition to working in the out of […]
By: Rick Robinson, OAAA Chief Creative Officer in Residence Reflecting the dramatic rise in OOH Media investment, entries for the 80th annual OBIE Awards increased 40% over 2021 and have surpassed pre-pandemic years. This further demonstrates the power of OOH as a brand catalyst for creativity in the public space […]
LOS ANGELES―LED display manufacturer SNA Displays has begun installation work on the massive LED display for the dual-branded Moxy and AC Hotel Los Angeles Downtown development at the intersection of S Figueroa St. and W Pico Blvd. The new LED mega-spectacular adds to a growing LA footprint for SNA Displays, […]
Today, site development expert Andy Goodman answers questions on lease terms, railroad leases and mom and pop leases. What sort of billboard lease term makes sense? That really comes down to are you building a digital sign or a static sign? On a static sign we typically ask for 10 […]
From Adkom on LinkedIn Out-of-home advertising is back stronger than ever, thanks in part to the pandemic. COVID-19 has accelerated several trends that have been building up for years, bringing them into the mainstream, and in the process has created the perfect environment to leverage OOH for improved results. The […]
T.L. Stanley had a post yesterday in AdWeek providing the top five days during the year for cannabis sales. Here is a list of those days. 5. The Friday before Labor Day (Sept. 3) 4. The Thursday before Christmas (Dec. 23) 3. Green Wednesday, the day before Thanksgiving (Nov 24) […]
