Company: ADWAY USA Markets: Nationwide Headquarters: Los Angeles. Phone: 1-858-752-4699 ADWAY is a platform that enables daily drivers to make extra cash by displaying advertisement on the sides of their vehicles in the form of digital projection. By the means of two projecting devices attached to the side-mirrors of their […]
Last week I discussed how to to sell out of home versus local cable TV. Today I’ll talk about how to sell out of home versus local radio. To sell against various media, begin with the data-gathering stage. Never take direct aim at a prospect’s media choices, ask “What do […]
By Kailee Keller, Services Coordinator for IBOUSA With the ever-changing world of advertising, we, here at IBOUSA, want to help our independent operators grow their book of business. One of the ways we have done this is by partnering with Frequence, a California Ad Tech Company. Frequence has allowed many […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently. This week’s rating is provided by Greg […]
One of the great things about out of home is how many family owned businesses there are. Look at this picture of Austin Aucoin (left) and Thane Aucoin at Action Outdoor. Do you work with your Dad in an out of home company? Send davewestburg@billboardinsider.com a picture. We’ll run […]
Company: Ad on the Move Markets: Nationwide Address: 4488 Lower Park Rd, Orlando, Florida. 32814 Email: info@adonthemove.com Phone: 877-407-2800 Ad on the move was formed in 2015 to operate intelligent mobile digital billboards on truck fleets. The billboards are placed on the rear side of trailers traveling between major metropolitan […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
The most often asked question Billboard Insider gets is “how much does it cost to rent a billboard in…” We refer the questioner to the Adquick “how much does a billboard cost” widget. Here’s what the landing page looks like. The widget gives you pricing information based on the […]
Agreement Provides for Exclusive Local Sales for Country’s Largest Digital Cartop Network, Uber OOH NEW YORK and LAS VEGAS, June 10, 2021 /PRNewswire/ — CUMULUS MEDIA (NASDAQ: CMLS) announced today that it has executed an agreement with Adomni, a programmatic advertising platform with 460,000 out of home digital screens nationally, to be its exclusive sales partner […]
Daktronics, Inc. reported fiscal year and fourth quarter 2021 results. Daktronics reported fiscal year 2021 net sales of $482.0 million, operating income of $17.1 million, net income of $10.9 million, and earnings per diluted share of $0.24. This compares to net sales of $608.9 million, operating loss of $0.2 million, […]
