Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Other News
Company of the Day: Light It Up
Company: Light It Up LLC Markets: Louisiana Email: mydigitalbillboard@gmail.com Phone: 318-302-0155 Light It Up, LLC. operates a static and digital billboard plant with 24 total billboard faces including 7 digital display faces in Central Louisiana. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
Billboard Insider Classifieds March 14, 2026
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Trent Lindmark on Lindmark Billboards and This Weeks’ Transaction
Corporate Parent Company: The Lindmark Companies Company: Lindmark Billboards Corporate Headquarters: 2700 Technology Place, Norman, OK 73071 Markets: Oklahoma, New Mexico, Arkansas, Kansas, Louisiana and Texas Phone: 405-928-5800 Email: info@lindmarkbillboards.com Lindmark Companies was founded by Trent Lindmark, who has been involved in the billboard industry since 1993. He started from the ground up […]
Clear Channel Outdoor Awarded New Contract with Omaha Airport Authority
OMAHA, Neb., March 12, 2026 /PRNewswire/ — Clear Channel Outdoor’s Airports Division, the leading U.S. airport sponsorship and advertising provider, today announced it has been awarded a new 10-year contract with the Omaha Airport Authority, continuing its role as the airport’s advertising provider at Omaha Eppley Airfield (OMA). The award comes as OMA continues its $950 million […]
Visit Las Vegas Announces the Launch of “Code Match” The First Live, Mobile Instant-Win Game on Sphere’s Exosphere
LAS VEGAS, March 9, 2026 /PRNewswire/ — Visit Las Vegas announced today “Code Match,” an innovative, live digital sweepstakes that transforms the Exosphere of Sphere in Las Vegas, the world’s largest LED screen, into a first-of-its-kind mobile game experience. Up for grabs are 16 unique, “Only in Las Vegas” prizes that will be […]
Debt Trends at Public Out of Home Companies
Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising industry. Here are some charts from Moorgate’s 4Q 2025 report which caught our eye. In the past year you can see that debt costs have risen slightly at Clear Channel Outdoor and have declined at Outfront […]
Colorado Senate Rejects Bill to Regulate Colorado State University Signs
Many universities and schools are exempt from local zoning codes when it comes to billboards. SB26-038 would have required Colorado State University to comply with local government sign and noise ordinances. The Rocky Mountain Collegian reports the bill was rejected unanimously by a Colorado Senate committee. The chief financial […]
Company of the Day: Legacy Outdoor
Company: Legacy Outdoor Advertising Markets: Iowa, Kansas, Nebraska, Missouri, South Dakota Address: 920 E 56th St, Suite B, Kearney, NE 68847 Email: sales@legacybillboards.com Phone: 800-628-6060 Legacy Outdoor was formed by the merger of USA Outdoor and CK Outdoor. The company owns over 1,200 posters, bulletins and digital billboards in Arkansas,, Iowa, […]
Kevin Gephart Answers Two Tough Sales Questions
Thanks to everyone who submitted their toughest OOH sales questions. I will continue to tackle the most common questions in the next few installments. Last week I reviewed how to compensate sales reps for selling digital. Today I talk about why one board costs more than another and what minimum […]
























