Other News

Franklin Outdoor Buys 38 Static Houck Outdoor Faces

CLEARWATER MINNESOTA: Franklin Outdoor Advertising, a third generation, family-owned billboard company based in Clearwater, Minnesota has announced today they have acquired the billboard assets of Houck Outdoor, based in Shoreview, Minnesota. The purchase includes 38 static (traditional) bulletins along the I-94 corridor from Clearwater, Minnesota to Rogers Minnesota area and […]

Ocean Outdoor Restructures Senior Leadership Team

Ocean Outdoor has restructured its senior leadership team as the company looks to move into a new growth phase focused on improving performance across the Group. UK CEO Phil Hall has been given additional duties and is now Group chief commercial officer. Current Group head of finance Billy Byam-Cook has […]

Durden Outdoor Billboards Promotes Peanut Festival Beauty Pageant

In our home town of Dothan Alabama, we are known as the peanut capital of the world. We have a large nonprofit organization with hundreds of volunteers who put on an event called the NATIONAL PEANUT FESTIVAL . This is a huge 10 day fair now has over 215,000 attendees at this […]

Company of the Day – Street Level Media

Company: StreetLevel Media Headquarters: P.O. Box 15329, Wilmington, NC 28408 Market: North Carolina, South Carolina & Virginia Phone: 910.323.9306 Email: info@streetlevelmedia.com Streetlevel Media offers advertising space on an extensive fleet of transit buses, trucks, shelters, and digital kiosks. Started in 2005 by former radio broadcasters Weyher Dawson and John Dawson, […]

The reps and warranties an out of home lender wants to see.

Following up on the recent articles in Billboard Insider, I thought it would be beneficial to talk about the representations and warranties that lenders require.  Typically, if you borrow, these reps and warranties are non-negotiable.  They start the first day you borrow and extend “at all times any indebtedness exists.” (Quotation […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Street Smart Outdoor

Company: Street Smart Outdoor Markets: New Jersey Address: 345 Highway 9 South, Suite 388, Manalapan, NJ. 07726 Email: info@streetsmartoutdoor.com Phone: 888-468-1414 Street Smart Outdoor recently exited the business of operating out of home advertising signs on bus shelters, bus benches and place based solar trash bins.  The company is a […]

Billboard Insider Classifieds November 16, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Additional Comments on OUTFRONT Losing the MTA Contract

Thanks to all of our readers who provided their thoughts on our stories on the MTA awarding their contract to Clear Channel and the OUTFRONT thoughts on that contract. Here are some of the comments we received. “You guys had it right. The 15 year contract was super expensive, big […]

Your Money “Head Trash” is Hurting Your Sales

With the election just behind us, I’ve been reminded of some age-old truisms around sensitive topics: Money. Politics. Sex. Religion. These are the classic conversational “taboos” we’ve been taught to avoid. And for good reason! However, if you’re in OOH sales, talking about money is not only unavoidable—it’s essential to […]