January 07, 2025 10:00 AM Eastern Standard Time NEW YORK–(BUSINESS WIRE)–Bluebolt Outdoor LLC, a division of Blue Outdoor, continuing its partnership with California State University System, has recently installed solar-powered benches at California State University – Channel Islands. Feedback from students and staff has been overwhelmingly positive. A few weeks […]
Company: Universal Media Markets: Nationwide Address: PO Box 68, Heber City, UT 84032 Phone: 866-950-3331 Universal Media is a family owned company specializing in place-based advertising in shopping malls. The company’s owners have over 40 years experience in out of home advertising. Todd Cohen is the company’s CEO. Billboard Insider talked with Robyn Cohen […]
We all thought this was coming. For the past year, the billboard industry has experienced a slowdown in merger and acquisition (M&A) activity. Speculation around 2024’s subdued deal flow attributed much of the decreased activity to the high-interest rates seen throughout 2023 and early 2024. In addition, there was a […]
Billboard Insider had a short conversation with Integration Media’s Terry Carmody about the national ad market. What trends have you seen in out of home markets over the past year? Its not surprising, but in the larger markets, more and more national dollars are gravitating towards large format opportunities and/or […]
Through PerView, PUBLIC now has access to advanced reach, frequency, and impression data across all screen formats and locations. Dallas, Texas (January 6, 2025) – PUBLIC, a pioneering Out of Home (OOH) media company that blends exceptional art with relevant brand messaging, announced the adoption of Place Exchange’s PerView solution […]
Company: VENDO Media Headquarters: 69 Yorkville Avenue, Suite 304 Toronto, Ontario M5R 1B8 Market: Canada Phone: 416-966-6900 VENDO is a leading Canadian out-of-home media infrastructure company, formed through the combination of Media City and Signpatico. Media City and Signpatico began working together in October 2020 through a joint sales and marketing partnership under […]
Billboard Insider has compiled our list of out of home transactions for 2024. If we’ve written about it, we have provided a link in the Buyer column. As always, we appreciate the assistance provided by the M&A firms serving our industry. They have been extremely cooperative in helping Insider compile […]
For immediate release, NEW YORK CITY “We’ve grown the IBO Speedway footprint dramatically over the last few years and we are ramping up a validation phase across our footprint for some of our adtech partners, like AdQuick,” said Chris Cowlbeck, CVO IBO Speedway. “We have added a suite of Speedway […]
EIGHTY FOUR, Pa. (Jan. 06, 2025) – TM Advertising – a division of 84 Lumber Company – is announcing it has changed its name from Transformation Media to TM Advertising to more clearly define its services. When TM Advertising was originally formed under the name 84 Outdoor, its primary purpose […]
Heritage Outdoor Media (“Heritage”) is excited to announce the appointment of Doug Cordova as its new Chief Revenue Officer. Doug will oversee all revenue-generating strategies, focusing on enhancing our market position and identifying new growth opportunities. His extensive experience and innovative approach align perfectly with our objective of delivering exceptional […]
