Roswell, GA – May 8, 2025: Scott LaFoy, President and CEO of Link Media Outdoor was inducted into the OAAA Hall of Fame on Tuesday, May 6, as part of the 2025 OAAA Annual Media Conference held this week in Boston. Established in 1991, OAAA Hall of Fame recipients are […]
Company: Barfield Outdoor Markets: North Carolina Address: 2368 Summerlin’s Crossroads Rd, Mt Olive NC. 28365 Email: ken@barfieldoutdoor.com Phone: 919-738-4199 Barfield Outdoor operates an out of home plant with 16 faces in North Carolina. Ken Barfield is President. Zach Barfield is Vice President. How did you get in the Out of Home business? Our family used […]
Tom Giesken of Giesken Outdoor recently sold his remaining billboards to Lamar Advertising after more than 25 years running his own out of home company. We will run a series of interviews in which Tom reflects on his out of home career. Today Tom talks about getting started. How did […]
Here’s day 3 of OOH Mediacon25 in 6 quotes, Lamar Advertising CEO Sean Reilly on attorneys and out of home. Attorneys. They know how to buy us. They understand where and why they are buying. They understand. They stay up there all the time. They don’t buy a high […]
WASHINGTON D.C., May 7, 2025 — The Out of Home Advertising Association of America (OAAA) paid tribute to its most influential leaders, visionaries, and rising stars, with the presentation of the biennial OOH Industry Awards. These awards, which were presented last night at the 2025 OAAA OOH Media Conference, are given […]
Boston, MA – May 7, 2025 – Media Resources and The Out of Home Advertising Association of America (OAAA) proudly announces the induction of Steve Gallow into the prestigious OAAA Hall of Fame, which was announced during the 2025 OAAA OOH Media Conference Media Con25 event held on May […]
Washington, D.C., May 7, 2025 — The Out of Home Advertising Association of America (OAAA), the national trade association representing the entire out of home (OOH) advertising industry, revealed the winners of the 83rd Annual OBIE Awards during the 2025 OOH Media Conference in Boston, MA. The OBIE Awards have […]
Actor Charlie Day likes billboards. I still get excited about being on a billboard…I once was in a movie with Ice Cube because I knew I’d be on billboards with Ice Cube all over Hollywood…In America you see a billboard for any profession besides an attorney and you think “they’ve […]
OAAA is honored to celebrate 25 years of PassltOn.com, partnering with the out of home (OOH) industry to help share powerful messages that uplift, encourage, and inspire. For a quarter century, the Foundation for a Better Life has used OOH to bring timeless values to life-and this milestone year is […]
BELLEVUE, Wash. — May 6, 2025 — Today at IAB NewFronts, T-Mobile (NASDAQ: TMUS) announced new capabilities that bring advertisers scalable and data-enabled solutions — even across hard-to-reach channels. First, T-Mobile Advertising Solutions (T-Ads) unveiled that its premium first-party data is now available within the Vistar platform, with Blis integration coming soon […]
