Today’s podcast guest is Mike Norton, President of Norton Outdoor Advertising, an independent out of home company with 900 traditional and 14 digital billboard displays in Ohio. Mike represents the third generation of Nortons to run the business. Mike sits OAAA Board of Directors, Digital billboard and Innovations committees. […]
Podcasts
Sean Reilly on Lamar’s Corporate Culture
On this week’s Billboard Insider podcast Lamar CEO Sean Reilly talks about the search for a new OAAA CEO, Lamar’s corporate culture, sustainability, programmatic out of home, Landmark Infrastructure, tariffs and what keeps him awake nights. You head the OAAA committee which is searching for a replacement for Nancy Fletcher. […]
Max Drachman says the deal market is “incredibly strong.”
The out of home deal market is “incredibly strong” says out of home investment banker Max Drachman on this week’s Billboard Insider podcast. Max has more than 10 years experience in out of home dealmaking with Kalil & Co. Here are some highlights. Your firm Kalil is also a large […]
Scott Wells on the benefits of independence, a new board and next year’s priorities.
On this week’s Billboard Insider Podcast Clear Channel Outdoor Americas CEO Scott Wells talks about Clear Channel Outdoor’s spinoff from iHeart, the benefits of independence, the new board and priorities for next year. Clear Channel Outdoor Americas consists of the United States and the Caribbean with revenues of $1.2 billion […]
Ian Dallimore: “Our medium has the ability to tell a story every day and now even every minute.”
This week’s Billboard Insider podcast features Lamar Advertising’s Director of Digital Growth Ian Dallimore. Ian talks about what needs to happen for programmatic buying to increase, how an out of home company can effectively use social media and a not-to-be-missed session at next week’s OAAA 2019 show. Here are some […]
Paul Wright says out of home values are 10.5-11 times cashflow
This week’s Billboard Insider podcast features Paul Wright, the top out of home valuation expert in the United States. Paul’s firm SignValue.com appraises billboards, billboard leases and billboard easements. Paul talks about out of home values, a tax case that could hurt values, Landmark Infrastructure and what he thinks of […]
Jonathan Gudai: automation can double the digital out of home ad spend.
This week’s podcast guest is Jonathan Gudai the Founder and CEO of Adomni the online platform which automates digital billboard buying. Gudai talks about how automated buying can grow out of home revenues, barriers to automation, how Adomni helped UFC sell 15,000 tickets in 4 days and whether automation […]
Billboard Insider Podcast Episodes
Here is a list of the Billboard Insider Podcast episodes. You can listen to each episode by clicking on the links below or by using apple podcasts, android, google podcasts, stitcher, tunein or spotify. Episode 5 – Geopath’s Kym Frank discusses mistakes which other media channels have made, Geopath’s measurements […]
Geopath’s Kym Frank on Geopath’s New Measurement System
This week’s podcast guest is Geopath President Kym Frank. She talks about the mistakes which other media channels have made, new features of Geopath’s Insights Suite, autonomous cars, privacy, the death (or not) of ad agencies, hyper-targeting and Dr Zizmore… Some highlights. Features of the new Geopath system When we […]
Melody Roberts on Principles of Good OOH Design
This week’s podcast guest is Out of Home Creative’s Melody Roberts. Melody discusses out of home design principles, common design mistakes, how digital and static design differ and how to effectively use a designer. Click below to listen to the podcast on your computer or to subscribe to the podcast […]
























