Montgomery, AL (8/23/17) – New South Outdoor, LLC (New South) today announced a partnership with Blip, a pay-per-flip digital out of home (DOOH) advertising platform, to eliminate the cost and contract barriers that have historically prohibited smaller organizations from utilizing billboards. Blip’s online marketplace will now enable advertisers who aren’t […]
DANVILLE, Ill. – (August 23, 2017) – Watchfire Signs (www.watchfiresigns.com), a manufacturer of digital on-premise and outdoor LED signs, announced that Ben Barr has been promoted to director of sign division sales, East Coast, succeeding John Kunze, who is retiring after 26 years with the company. Barr joined Watchfire Signs […]
Insider is touring London, Paris, Brussels and Dortmund with his son. Shortly after arriving in London, I saw figures posted by PricewaterhouseCoopers for increases in digital ad spending in the UK. The first thing I noticed on arriving at the Paddington Train Station were several JCDecaux static boards as we […]
The journey of LED display cabinets from Brookings, South Dakota, to London’s iconic Piccadilly Lights location is complete. The new massive, curved 4K LED display has been put into place on the building side in London’s Piccadilly Circus. This final cabinet was put in place last week completing the […]
SignOnAustin, a coalition of Austin-based employers, law enforcement agencies, and community groups that believes the Texas city needs a network of outdoor advertising befitting its reputation as a hub of digital technology has started a public petition drive to bring digital billboards to Austin. The group promotes in their […]
BROOKINGS, S.D. – July 31, 2017 – The Information Display and Entertainment Association (IDEA) Conference took place in Philadelphia earlier this month and Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, walked away with the 2017 Allied Member Achievement Award. Daktronics has attended the conference for 30 years dating back to 1987. This year marks […]
From the Daktronics Blog Trade Agreements Act (19 U.S.C. § 2501–2581), is intended to foster fair and open international trade. TAA requires that products must be produced or undergo substantial transformation within the United States or a designated country. All Daktronics products offered in the United States are compliant with […]
24 Hour Fitness Uses New Data for Integrated Out-of-Home and Mobile Campaign Achieving 264% Lift in Gym Visits 24 Hour Fitness launched their campaign on Clear Channel Outdoor’s printed and digital billboards in two California markets. (Photo: Business Wire) July 24, 2017 10:13 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Clear […]
Durden Outdoor generates revenue by mounting weather/traffic cameras on billboard structures. Insider asked Bill Durden of Durden Outdoor to talk about the project. Bill, what gave you the idea to mount weather cameras on billboards. I had this idea back in 2013 but had been told by a few […]
The Mohave Valley Daily News reports that the Bullhead City Arizona city council approved a Lamar proposal for a digital billboard on the west side of Highway 95 between Riverview Drive and North Oatman Road. Lamar will: Remove a static billboard near Riviera Boulevard and Plaza Drive Pay the city […]
