Digital Signs

Daktronics Expands Factories to Support Demand for LED Displays

BROOKINGS, S.D. – March 14, 2022 – As demand in the audiovisual marketplace continues to rise, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, is currently expanding production capabilities in multiple factory locations to support increased demand, including the doubling of Surface Mount Device (SMD) LED product lines. “We are excited to see such high […]

Vistar and Mira Partner to measure DOOH impact on consumer activity and conversions

New York, NY (March 16, 2022) — Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), has today announced a partnership with Mira, a location intelligence and attribution provider for OOH, which was recently acquired by Reveal Mobile. As a result of this partnership, marketers can […]

Historic Downtown Atlanta Building Gets 43′ Digital

  ATLANTA—SNA Displays manufactured a 43-foot-long, curved LED screen for the rooftop of a small historic building at 140 Peachtree Street NW in downtown Atlanta. Orange Barrel Media, a leader in unique outdoor media, procured the new digital-out-of-home (DOOH) display, which overlooks Margaret Mitchell Square at the intersection of Peachtree […]

DPAA Sets June 16th for 5th Annual Canada Summit

New York, March 14, 2022 — DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media today announced today its 5th Canada Summit will be held in-person on June 16 at the Scotiabank Theater in Toronto. The DPAA Canada Summit attracts brands, agencies, DOOH media […]

GSTV Launches AMPLIFY Retail Media Network

DETROIT, MI (March 14, 2022) – GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, has announced the launch of a new retail media network, GSTV AMPLIFY. Through AMPLIFY, GSTV now offers the nation’s largest centralized convenience media network. Operating as […]

Daktronics Sales And Orders Are Up – Supply Chain is Still a Struggle

BROOKINGS, S.D., March 10, 2022 (GLOBE NEWSWIRE) — Daktronics, Inc. (DAKT) today reported its results for fiscal 2022 third quarter which ended January 29, 2022. Q3 FY2022 financial highlights: Net sales of $139.6 million as a result of record orders and eased pandemic related site restrictions Operating loss of $5.7 million realized due to […]

Programmatic: The OOH WAVE of the Future

By Chad Smith, Head of Media Owner Supply, Blip Billboards As more people are emerging from the pandemic and getting back to normal, out-of-home is making a comeback stronger than ever. Several trends are driving this: digital burnout, screen fatigue, and data privacy concerns are merging with a move towards […]

Don’t Forget JCDecaux

At Insider we do track the big three in the US very actively. However, while JCDecaux may not have the strong roadside faces like Lamar, Clear Channel or OUTFRONT, they have developed a strong digital presence in the US. We saw this video that provides an excellent overview of Decaux’s […]

Baltimore Planning Commission Approves Proposed Signs in North Harbor Sign Plan

The Downtown Partnership of Baltimore (DPOB) has proposed the North Harbor Area of Special Signage Control based on their long-standing commitment to the vibrancy and appeal of Baltimore’s Downtown. The DPOB believes the North Harbor Plan is an  opportunity to energize and enliven downtown, and believers after extensive public testimony […]

Quantela, Digital Alpha and Liquid Outdoor Partner on $15m Digital Signage Project

BURLINGTON, Massachusetts and NEW YORK, New York, March 7, 2022: Digital infrastructure leader, Quantela Inc. and leading boutique outdoor advertising company, Liquid Outdoor jointly announce today a new partnership to create a complete digital signage solution to expand Liquid’s lifestyle network. Quantela will supply full program management and the technology […]