May 3, 2021 – Media Resources is pleased to announce that Peter Rose, P.Eng, has joined Media Resources as Senior Vice-President of Operations. In this new role, Peter will oversee Media Resources products and services worldwide as part of the senior management team. Peter will provide comprehensive operational & supply […]
By Marissa Bernstein, Director of Marketing at Vistar Media If you work in the digital advertising space, you have likely heard the term programmatic. However, if you’re new to this type of buying, you probably have questions about how it works and why you should use it. This article will answer […]
London / Toronto, 27 April 2021 – Atedra, a leading global provider of digital out-of-home (DOOH) advertising solutions, today announced its partnership with VIOOH, a leading global digital OOH marketplace. This partnership gives agencies and advertisers access to inventory on the VIOOH marketplace, including US inventory from JCDecaux North America, […]
LAS VEGAS (April 27 2021) – Clear Channel Outdoor Americas (CCOA) (NYSE: CCO) today announced it has teamed up with Resorts World Las Vegas to provide brands with a first-of-its-kind advertising opportunity to reach highly coveted leisure and business travelers with over 135,000 square feet of digital signage. Through the […]
Last week Neil Bell wrote that help wanted billboard ads are surging. Billboard Insider spoke with Blip’s Daniel Fleischer to understand whether their automated self-serve platform is being used for hiring and recruiting ads. Blip is a good litmus test because their platform is used by thousands of small businesses […]
Adomni CEO, Jonathan Gudai, had the opportunity this week to speak with Maria Bartiromo, of Fox Business Channel, about Adomni, Uber OOH and the transformative growth potential of programmatic digital out of home. Here is the interview. [wpforms id=”9787″] Paid Advertisement
NEW YORK, April 13, 2021 – DPAA, the leading global trade marketing association connecting Out-of-Home (OOH) media with the advertising community while moving OOH to digital, announced today the association and Digital Out-Of-Home (DOOH) industry’s first Clubhouse Chat set for April 20 at 4pm Eastern Time. The session titled “Time […]
24 double-sided LED displays and two link bridge displays were installed and activated early in 2021 BROOKINGS, S.D. – Apr. 13, 2021 – Daktronics has partnered with Emaar Malls to design, manufacture and install 24 double-sided indoor LED banner displays and two link bridge displays at Dubai’s Marina Mall in […]
New York, NY – April 13, 2021 – Intersection, the leading smart cities media and technology company, today announced the addition of Sheri Ham as Vice President of Programmatic Partnerships and Sales. In this role, Ham will set the company’s programmatic strategy and oversee its execution and rollout, driving revenue […]
LEBANON and MONTREAL — April 12, 2021 — Pikasso and Broadsign today announced that they’ve teamed to bring Pikasso’s network of premium digital-out-of-home (DOOH) displays to the Broadsign Reach programmatic DOOH supply-side-platform (SSP). With Pikasso’s DOOH inventory on-boarded to Reach, which is integrated with more than 30 omnichannel and DOOH […]
