Insider noticed articles from both invidis and Sixteen Nine looking at the expansion of in-store digital advertising by large retailers. Last month we published an article on the growth of advertising revenue for both Amazon and Walmart. As retailers look at creative ways to generate digital advertising in their stores, […]
Miami Beach, FL / March 16, 2022 – The advertising industry’s adoption of digital technologies has ushered in strategies experts believe will become table stakes for connecting with consumers and increasing revenue. In fact, new research from Alfi(NASDAQ:ALF), an AI enterprise SaaS advertising platform, reveals that 99% of senior advertising […]
BROOKINGS, S.D. – March 14, 2022 – As demand in the audiovisual marketplace continues to rise, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, is currently expanding production capabilities in multiple factory locations to support increased demand, including the doubling of Surface Mount Device (SMD) LED product lines. “We are excited to see such high […]
New York, NY (March 16, 2022) — Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), has today announced a partnership with Mira, a location intelligence and attribution provider for OOH, which was recently acquired by Reveal Mobile. As a result of this partnership, marketers can […]
ATLANTA—SNA Displays manufactured a 43-foot-long, curved LED screen for the rooftop of a small historic building at 140 Peachtree Street NW in downtown Atlanta. Orange Barrel Media, a leader in unique outdoor media, procured the new digital-out-of-home (DOOH) display, which overlooks Margaret Mitchell Square at the intersection of Peachtree […]
New York, March 14, 2022 — DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media today announced today its 5th Canada Summit will be held in-person on June 16 at the Scotiabank Theater in Toronto. The DPAA Canada Summit attracts brands, agencies, DOOH media […]
DETROIT, MI (March 14, 2022) – GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, has announced the launch of a new retail media network, GSTV AMPLIFY. Through AMPLIFY, GSTV now offers the nation’s largest centralized convenience media network. Operating as […]
BROOKINGS, S.D., March 10, 2022 (GLOBE NEWSWIRE) — Daktronics, Inc. (DAKT) today reported its results for fiscal 2022 third quarter which ended January 29, 2022. Q3 FY2022 financial highlights: Net sales of $139.6 million as a result of record orders and eased pandemic related site restrictions Operating loss of $5.7 million realized due to […]
By Chad Smith, Head of Media Owner Supply, Blip Billboards As more people are emerging from the pandemic and getting back to normal, out-of-home is making a comeback stronger than ever. Several trends are driving this: digital burnout, screen fatigue, and data privacy concerns are merging with a move towards […]
At Insider we do track the big three in the US very actively. However, while JCDecaux may not have the strong roadside faces like Lamar, Clear Channel or OUTFRONT, they have developed a strong digital presence in the US. We saw this video that provides an excellent overview of Decaux’s […]
