Last week the Fountain Valley California City Council approved by a 4-1 vote a 73 foot tall two sided digital billboard proposal by Becker Boards. The project is described starting on page 276 of the Fountain Valley November 15 City Council Agenda. Some details on the project: The sign will […]
Digital Signs
Intersection Deploys Digital Network in 3 New San Francisco Subway Stations
San Francisco, Calif. – November 17, 2021 – The San Francisco Municipal Transportation Agency (SFMTA) recently announced that it has expanded its transit system with the opening of the Central Subway line. This expansion will improve access to San Francisco’s densest neighborhoods and includes three new stations throughout key San […]
Volta Revenue Growth Slows
Volta announced third quarter financials this week. Volta generates revenues from selling advertising on digital screens installed on electric car vehicle charging stations. Here’s a summary of performance. Ad revenue was $12.2 million for the third quarter for 2022. While this is up 66% from the prior year it […]
OAAA Has a Strong Program Lined Up For DSE 2022
Thought Leadership Sessions to Help Industry Prepare for Accelerated Growth Post-Pandemic WASHINGTON D.C. (November 7, 2022) – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire OOH and DOOH media ecosystem, announced today a series of stellar panel sessions slated for Digital Signage […]
How DOOH Can Remain Transparent in the Data Privacy Era
By: Julia Cramer, Adomni Content Specialist Synopsis: We are entering an era focused on privacy, and DOOH needs to be ready! Buckle up as we head into the Data Privacy Era. Everyone in the AdTech industry has heard that Google and Apple are making updates to further protect personal privacy, […]
Edison Interactive, Alpine Media Taking Digital OOH Skiing
Leveraging captive resort audience demand for current, relevant information, Edison Interactive serves up unique tool to deliver local advertising DENVER, Oct. 25, 2022 /PRNewswire/ — Today Edison Interactive announced it is bringing its digital-out-of-home self-serve advertising solution to ski resorts in partnership with Alpine Media, the leading resort media system delivering content to chairlifts, gondolas, […]
Watchfire Purchases Anthem Displays
Billboard Insider has been expecting this announcement ever since Circle Graphics owner H.I.G. purchased Watchfire Signs. Makes no sense to own two independent competing digital billboard manufacturers. Better to combine the two product lines and facilities under one roof. DANVILLE, IL – October 21, 2022 – Watchfire Signs, a leading […]
Branded Cities Goes Digital on Toronto’s Lake Shore Boulevard
Branded Cities is the premier Out-of-Home and iconic media company in North America. We are excited to announce the launch of four digital spectaculars located at Lake Shore Boulevard along the stretch that sees commuters heading into the Gardiner Expressway and Ontario Place. These new digital displays feature two locations […]
Capitol Outdoor Enters Partnership With Drone Company Pixis
Capitol Outdoor is entering the drone business and partnering with the premiere drone company, PIXIS! We are marketing drones exclusively to the out of home industry. With events like NASCAR and the 2022 Super Bowl on our resume, you are guaranteed a quality light show! Here is the stunning display […]
KEVANI Set to Launch Prominent Digital Advertising Destination on Interstate-5, Boasts Massive Audience Impressions
Part of their growing interstate collection in Los Angeles, the new i5 Pillars destination showcases KEVANI’S dominant presence of iconic media assets in Southern California LOS ANGELES, Oct. 18, 2022 /PRNewswire/ — KEVANI, Inc. (“KEVANI“)—LA’s market leader in digital out-of-home media sales and development—is launching a new digital advertising destination along a highly trafficked […]