Lucit, the leading provider of digital billboard inventory connectivity software, is proud to announce the launch of their newest product: Lucit XR. Lucit XR allows screen owners and agencies to efficiently proof their clients’ creative onto real world screens. It provides a tangible representation of how the ad will appear […]
38 digital OOH displays installed in the fall of 2022 in Doha BROOKINGS, S.D. – Jan. 13, 2023 – Daktronics partnered with Qatar’s Elan Media to design, manufacture and install 38 digital LED displays in Out of Home (OOH) locations in Doha in the fall of 2022. Located in […]
Welcome to a new, weekly article intending to spotlight the BEST out-of-home has to offer! Here at SignBird, we love to share our client’s billboards and the beautiful footage we’re able to capture of them! This week we’re coming to you from Hartselle, Alabama – not far from our offices […]
High-resolution LED canvas provides innovative interactive experiences at strategic location NEW YORK, NY – Dec. 14, 2022 – Heritage Outdoor Media recently worked with Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to design and install an LED digital billboard with 8-millimeter resolution SMD (surface mounted device) technology. Located in the […]
New York, NY– December 13, 2022 – Branded Cities, North America’s premier and iconic Out-of-Home media company, today announced the launch of their new $9 million dollar digital spectacular located at 3 Times Square. Previously known as the Thomson Reuters digital display, the former 6-screen spectacular has been renamed as […]
More progress on establishing real time bidding standards for digital out of home. Implementation of these standards allows out of home to be properly described and traded alongside other digital media channels. See press release below and a recent OAAA blog post on real time bidding. WASHINGTON, D.C. & LONDON […]
By Julia Cramer, Adomni Content Specialist Synopsis: Here are some shared best practices and proactive steps businesses can take to prepare for their next cyber threat. Out-of-home (OOH) advertising – once a mechanism used by Egyptians to publicize laws and treaties on stone pillars – is now being rapidly […]
Invidis provides the following list of best practices and what to avoid in Digital Out of Home in an airport. The list is courtesy of Media Frankfurt. The dos of airport advertising 1. Strong branding: A strong branding that is visible from the first to the last second, large and […]
NEW YORK, NOVEMBER 30, 2022 – OUTFRONT Media (NYSE:OUT), one of the largest out-of-home media (OOH) companies in the U.S., today announced that it has enhanced OUTFRONT PRIME with new social out-of-home (sOOH) capabilities. OUTFRONT PRIME expands the company’s reach to brands looking to harness this powerful combination by marrying social […]
TORONTO, ON (November, 2022) – Allvision, Canada’s premiere pure-play digital out-of-home media company, is proud to announce it has 3 new digital boards live across the GTA. With a rich history of out-of-home development, Allvision has crafted a significant portion of the most highly valued large format digital out-of-home inventory […]
