Every evening at 7pm – 7:10pm local time zone, OUTFRONT Media is sharing an applause message on its digital billboards across the country in support of healthcare workers. The creative started March 31 and will run to April 20th. The creative messaging, includes clapping hands and a simple #THANKYOU. Oliver […]
Creative
Shoutouts to Link Media, Steel City, Graham and Veale Outdoor
Link Media Outdoor is running coronavirus PSA’s encouraging people to do takeout, donate blood and practice social distancing. Steel City Outdoor and Graham Outdoor are running encouraging “We’re all in this together.” copy. Veale Outdoor is running ads highlighting takeout businesses. [wpforms id=”9787″] Paid Advertisement
Who Is Advertising Now
Insider asked some printers and and creative designers “what kinds of jobs are you working on now” and here’s what they said. Baud Ramirez, Blue Sky Digital Printing We are seeing a lot of our customers cashing in their Promo Bucks and using them to advertise in the following areas: […]
Shoutouts to Big Outdoor, Kessler Media, Champion Outdoor
Big Outdoor is running a coronavirus PSA on its Times square billboard. Kessler Media is reminding people that Florida restaurants are doing takeout. This ad uses humor. Champion Outdoor’s Gary Barbosa has created a set […]
Shoutouts to Lamar, Grace Outdoor, iKahan, Extra Credit Projects and Image
Lamar is running a campaign thanking caregivers, delivery drivers, first responders, restaurant workers and public safety employees. Grace Outdoor is running PSA’s thanking healthcare workers and encouraging people to stay home and to pray. iKahan is thanking healthcare workers and grocery store workers. Looks like quite a few people […]
Rate This Board by Out of Home Creative
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Chicago’s Disappearing Vintage Outdoor Advertising
WGN in Chicago did a very interesting feature on Joe Marlin and his passion for the old Wallscapes around the greater Chicago area. Insider appreciates those who work to preserve the history of our industry and Joe is an all-star. Joe has a paperback out, “Fading Ads of Chicago”. You […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Digital Billboards a quick and responsive medium for informing people about coronavirus.
Digital billboards and automated buying allow people to respond quickly with messaging based on current events. We’ve seen this used in the presidential race and we’re seeing it used to fight coronavirus. Last week twitter founder and Adquick investor Alex Ohanian used Adquick to execute a buy on a trio […]