Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Billboard Insider readers split 50/50 on whether to accept or reject a billboard ad which said “Oh, don’t be naive. Hamas would chop your head off too.” Here are the poll results. One Billboard Insider reader says the ad tells the truth: It would be different if this was fake […]
NJ.com reports that an anti-hamas billboard along Route 80 in New Jersey was taken down after more than 100 people complained. The billboard ad said “Oh, don’t be naive. Hamas would chop your head off too.” Would you run this copy on one of your signs. Take our poll below […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
The Jewish Chronicle reports that the faces of some of the Israeli hostages kidnapped by Hamas last weekend have been put on billboards across London. The billboards, funded by the Campaign Against Antisemitism, are in 25 prominent locations across the capital. The plan is to expand the campaign into […]
This week’s unique billboard came by way of Patti Reeves, CEO at Reeves Shaw Media. Patti was traveling in Arizona where she spotted a unique billboard, had a question and reached out for an answer on LinkedIn. Here is her post. Insider saw Patti’s post and had a hunch who’s […]
Rick Robinson has a great interview with Lamar’s Ian Dallimore posted on YouTube, where they discuss why the OOH industry seems to be stuck at a 5% market share. Here are some of Ian’s highlights from their conversation, but you should check out the entire conversation at this LINK. Are […]
Vistar Media Launches New Sports Use Cases for DOOH Dynamic Creative New York, NY – October 4, 2023 – Vistar Media, a cutting-edge global provider of programmatic technology for digital out-of-home (DOOH), announced today its ‘real-time sports updates’ dynamic creative capabilities to help brands better drive fan engagement, tune-in intent […]
Do it outdoors Media executes Yves Saint Laurent’s bold out-of-home market domination campaign for their newest men’s fragrance, MYSLF in NYC. Yves Saint Laurent’s latest men’s fragrance, ‘MYSLF’, captivated New Yorkers through an ambitious Out-of-Home (OOH) multi-channel market engagement strategy. Orchestrated by the dynamic do it outdoors team, this campaign […]
