Today the Daily Billboard Blog thought we’d shine a spotlight on the ongoing ‘Streaming Wars’ in the entertainment industry, especially in light of the recent rebranding and relaunch of CBS All Access as Paramount+, and how these new streaming services have launched their platforms with outdoor advertising around Los Angeles. […]
Creative
Tom Jackson: Billboards are the best way to communicate with the public.
By Tom Jackson, Veale Outdoor The impact advertisements on the board have cannot be denied yet reactions are not always fed back to us so overtly, that is, of course, until an ad happens to spark controversy. Thousands of eyes fall upon our digital billboard along Highway 101, Sonoma County’s […]
OUTFRONT runs “HERstory” Campaign for Womens History Month
NEW YORK – March 8, 2021 – OUTFRONT Media Inc. (NYSE:OUT) kicks off International Women’s Day and will continue to celebrate all month long by showcasing reimagined paper doll designs of women in diverse hobbies, careers, and interests emphasizing that women are unique, unstoppable, and strong. Many women grew up […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Clear Channel Outdoor and The Female Quotient Celebrate Year for Women and International Women’s Day
New York, NY – Clear Channel Outdoor Americas (CCOA) (NYSE: CCO) today announced it will honor the women who made history over the past year and those that continue to shine as they break barriers across the globe with a national digital out of home (DOOH) campaign timed with International […]
Rate This Ad by Out of Home Creative
Rate This Ad allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Mobile Digital Billboards Communicate Atlanta Back to School Messages
(ATLANTA, GA – February 19, 2021) – Thousands of students have returned to in-person learning at Atlanta Public Schools (APS) as of February 16th after a long hiatus of virtual learning. To help make this return a little easier, Atlanta-based Zep, Inc. contributed to APS’s comprehensive Return + Learn reopening plan. The program […]
Melody Roberts Says Its Time to Re-Engage With Clients
By Melody Roberts, Out of Home Creative Every New Year, I think about what changes I can implement to offer clients a better creative experience. One thing always comes to mind: how we engage with our clients. Too many emails and texts = loss of dialogue and miscommunication. With what we […]
Rate This Ad By Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
OUTFRONT and Artsy Promote Black Artists
New York, NY, February 17, 2021 —Artsy, the largest online marketplace for discovering, buying and selling fine art by leading artists, and OUTFRONT Media, one of the largest out-of-home media companies in North America, is delighted to announce a new national activation, ‘Portrayals of Black Joy by Today’s Emerging Artists’. […]