Creative

Rate This Ad by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Reader Comments on Black Lives Matter Billboard Coming Down

Some reader comments on Lamar’s decision to run Black Lives Matter copy on a billboard whose landowner was flying a confederate sign. An out of home exec says Lamar was right to run the ad. I agree with Lamar running the ad. I do believe that we are supposed to […]

Black Lives Matter Billboard Coming Down

We’ve written before about the black lives matter billboard ad that went up on a Lamar billboard next to a confederate flag in Pittsboro, North Carolina.  Chatham Times reports that  the owner of the flag who also is leasing the land under to the billboard to Lamar is not renewing […]

Student Winners Announced for 9th Annual “Project Yellow Light” Scholarship

The Ad Council and Project Yellow Light announced the winners of the ninth annual Project Yellow Light scholarship competition. The contest involves students creating a TV, radio or billboard PSA to educate their peers about the dangers of distracted driving, specifically the dangers of using a phone while driving. The […]

Wendy Hickey on what’s new with Artpop

Here’s the latest on how Wendy Hickey’s Artpop is coping with COVID.  She’s running a GoFundMe campaign to support ArtPop’s Charlotte project if you’re looking for a good cause. Hope you both are healthy, safe and well.  I wanted to keep you updated monthly on our progress.  Here is a […]

Durden Outdoor constructs innovative extension for client.

  Durden Outdoor is running an award winning ad campaign with a moving extension for a Bryan Pharmacy.  Insider talked with Bill Durden about campaign and how the company is holding up during COVID. How did you come up with the creative idea for your Boll Weevil? The last time […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer suggests improvements to the ad. This week’s rating is provided by Greg Callaham www.gregcallaham.com) who has 30 […]

Daily Billboard Blog’s 3 of a Kind: Pixelated

This month for Daily Billboard Blog’s 3 of a Kind feature we are shining a spotlight on three billboards that have been pixelated to great effect. This design gimmick helps advertisers hide what may be illegal, or tease something which may not be socially acceptable, or restricted by guidelines, making […]

Novant Health Delivers Information and Encouragement Via OOH During Pandemic

If you travel the North Carolina metro areas of Charlotte, Winston-Salem/Greensboro and Brunswick County you can’t help but notice the bold, colorful aubergine (eggplant) billboards of Novant Health.  Novant Health has been a consistent user of Out-of-Home, but during the Covid-19 pandemic they put the medium to epic use with […]