Facebook and Instagram were down for 8 hours on Monday. The UK post office ran billboard mocking facebook. The campaign highlights the ability of digital out of home advertising to send timely and flexible messages as well as the fact that social media gets used to amplify out of home […]
New York, NY – October 6, 2021 – Plug Talk Media, an Out of Home (OOH) advertising agency, has announced a partnership with Intersection, an experience-driven Out of Home media and technology company, to completely take over Penn Station in New York City with an interactive art sale featuring over […]
Call for Entries – The 80th Annual OBIE Awards The OBIEs are turning 80 next year and the celebration starts now with our call for entries. The OOH industry’s oldest and most prestigious awards honor the innovative, breathtaking ads that make people stop and take notice. Whether you’ve created for […]
To promote the launch of an in-home delivery service in the Atlanta area, Walmart turned to MilkMoney, a leading ad-tech platform specializing in OOH, to orchestrate a strategic, multi-pronged outdoor advertising campaign designed to target different sets of consumers while on-the-go. MilkMoney CEO Sam Keywanfar tells Billboard Insider:”Being at the […]
September 28, 2021 – Delivering Jobs, an inclusion campaign dedicated to creating pathways to one million employment and leadership opportunities for people with autism, intellectual and/or developmental differences by 2025, is launching a nationwide digital public service billboard campaign in October to coincide with National Disability Employment Awareness Month. The […]
WASHINGTON D.C. (September 28, 2021) — The Out of Home Advertising Association of America (OAAA), the national trade association for the entire out of home (OOH) and DOOH media ecosystem, today released its “Creative Best Practices Guide,” providing a model for maximizing the impact of brand messages. OOH encompasses many […]
NEW YORK, NY – September 27, 2021 – OUTFRONT Media Inc. (NYSE:OUT) announces its call for entries for its third annual artist-based out of home contest, OUTFRAME. Artwork by Dinesh Boaz, 2020 OUTFRAME Winner, Co-Founder & Creative Director at Direct Agents. Creatives in all areas of business and industries are […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
NEW YORK, NY – September 15, 2021 – OUTFRONT Media Inc. (NYSE:OUT) celebrates National Hispanic Heritage Month by launching its OOH campaign centered on the “Spirit of Orgullo” – taking pride in one’s heritage. Spotlighting 30 of today’s Hispanic and Latinx leaders in various industries, the campaign is currently running […]
A message from Operation Christmas Child We pray you and your loved ones are doing well! We are excited about IBO’s partnership again this year to invite its members to showcase the impact outdoor advertising can make for good! We enjoyed being with many of you at the 2019 IBO conference in Memphis when Dania […]
