Calling all OOH advertisers – The 2022 Media Plan Awards are open for entries

The numbers don’t lie. The power of OOH keeps growing, so much so  that it’s now much more efficient at generating results than TV, video, radio, banner, and print ads.

But great OOH campaigns don’t just happen – they’re a carefully-constructed combination of sharp strategy, clever creative, perfect placement, and the best budgeting. OAAA’s Media Plan Awards honor the work behind the results, and the call for entries for 2022’s awards is open.

Submit your top media plans from July 1, 2021 – June 30, 2022 and see how they rank among the industry’s best. To qualify for an award, the advertiser (or its agency) must have paid for media space directly to an OOH media company that owns and operates the inventory. The only exception is public service advertisements, which can be pro bono.

Our esteemed judges will select the OOH Media Plan of the Year, the Best in OOH Measurement, plus Gold and Silver-level winners. Entries are due by Friday, August 19, so submit yours now.

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