Insider loves to hear about successful out of home sales stories. Transformation Media Account Executive, Cheryl Adams has a great story which demonstrates the power of saying “Yes” to a client combined with innovative creative design. Insider loves the can-do attitude which Cheryl and Transformation Media showed. Cheryl, what […]
By Melody Roberts, Out of Home Creative We work on all sorts of projects at Out of Home Creative from designing a single billboard location to outdoor advertising campaigns across multiple cities with a variety of different structures and platforms. Most of the time, clients provide little to no creative […]
Insider is running a series of interviews discussing ways to insure that you don’t drop the ball in the transition from winning the sale to producing the billboard ad. Last week we talked with Debbie Collvins of Billboards, Etc. This week we talk to Greg Callaham of Greg Callaham Design. […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
SOUTH BEND, Ind.: There may not be a place to leave milk and cookies, but the newest holiday billboard from Burkhart Advertising Inc. is sure to get Santa’s attention this year. The design features a child-written message to Santa and appears across Burkhart’s expanding digital billboard inventory, aiming to be […]
Billboard Insider reader Claude Dicks has asked for an article about the process which makes sure that your sales reps are communicating well with the client and graphic designer. Insider asked Debbie Collvins, Graphic Designer, Billboards, Etc. for her thoughts. You can reach Debbie at debbie@billboardsetcinc.com. What common mistakes to […]
A Clear Channel Outdoor Blog While commuters sit in traffic, brainstorming a gift that will wow family and not be stashed to the side “return pile,” out-of-home ads deliver. They deliver ideas, they deliver entertainment and they drive to retail. Deloitte said it expects retailers to see holiday sales growth […]
By Ken Klein OAAA Executive Vice President, Government Affairs Mail and phone calls are constant in congressional offices. When constituents want to punctuate their messages, they post billboards “back home.” The wireless industry is thanking allies in Congress for progress toward the fifth generation wireless (5G). In December, its trade association […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
This Extra Credit Projects dynamic digital sign campaign caught Insider’s eye by the use of temperature triggers and a day countdown to support a good cause. GRAND RAPIDS, Mich, December 14, 2017—To help generate awareness and separate their organization from a plethora of other local missions, Guiding Light of Grand Rapids […]
