Business

What the Public US Out of Home CEO’s are Thinking

Here’s a selection of comments by Lamar CEO Sean Reilly, OUTFRONT CEO Jeremy Male and Clear Channel Outdoor CEO Scott Wells at the 2023 OAAA Geopath Show CEO panel. Scott Wells says the first quarter is slow but next year looks OK Things slowed down toward the end of last […]

Company of the Day: Your Big Sign

Company:  YourBigSign.com Markets:  Michigan Headquarters: 3440 Fenton Rd, Hartland, MI  48353 Phone: 2498-881-9505 Email: alan@yourbigsign.com Your Big Signs operates a billboard plant in Michigan.  Alan Pittel is the founder.  Last year Pittel was interviewed by the Glove First, a Michigan business podcast.  He says he started Your Big Signs when he was helping a friend […]

Are You Involved in Local Politics? Matt Hinkle Is

The Oklahoman reports that Matt Hinkle, General Manager of Tyler Outdoor based in Oklahoma City is the newly elected city council representative representing Ward 5 in South Oklahoma City. In Tuesday’s runoff election Hinkle came out on top, barely, capturing  50.48% of the vote, beating fellow south sider Thuan Nguyen. This […]

Company of the Day – Zoom Media

Company: Zoom Media Corp. US Headquarters: 345 7th Avenue, Suite 1501 New York, NY 10001 Markets: North America, United Kingdon Phone: New York (212) 685-7981 Chicago (312) 492-7871 Email: us@zoommedia.com Zoom Media Corp. (“Zoom Media”) owns and operates GymTV, the largest gym-based TV network subscribed to by 5,000+ health clubs […]

3 Things About Clear Channel Outdoor

Here are three things Billboard Insider learned after reading Clear Channel Outdoor’s 2022 10k. North America is less about bulletins… Bulletins still account for a huge portion of Clear Channel Outdoor’s north american revenue but the figure is declining by 1%/year.  It was 75% in 2020, 74% in 2021 and […]

Company of the Day: WV Outdoor

Company: WV Outdoor Markets: West Virginia, Ohio, Maryland Headquarters: 1389 Charleston, Road, Poca, West Virginia  25159 Phone: 304-342-0932 WV Outdoor is a family owned out of home company serving West Virginia.  WV Outdoor was founded in 1929 by John Vickers Ray.  It is currently the largest independently owned outdoor billboard company in West […]

Matt Richman on Learning to Sell Out of Home

Today Billboards for Education Founder Matt Richman talks about how he learned to sell out of home. How did you sell ad space? Early on it was me.  I was working full time and it would be midnight and the kids would be in bed and I’d be emailing businesses […]

New Tradition Acquires Nine Chicago Spectaculars Plus Real Estate From Victor Signs

New York, NY – April 3, 2023 – New Tradition, an independent Out-of-Home media company with premier displays in the nation’s largest markets, enhances its Chicago billboard presence with their latest acquisition from Victor Signs of Chicago. The purchase includes Victor’s two massive wall spectaculars along the Eisenhower Expressway, both […]

Magna Projects US Out of Home Growth of 6% in 2023

Magna projects US out of home growth of of 6.3% in 2023 due to digital and programmatic innovations and the resilience of local advertising.  The growth forecast has been reduced slightly due to recession concerns.  Cinema advertising will make a strong recovery off a small base as post-covid audiences return […]