Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
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Hal Stevenson on Site Development and How Digital Billboards are a Game-Changer
Grace Outdoor’s Hal Stevenson has learned a thing or two about finding new sites during 30-plus years in the out of home business. Here’s what he told Insider on this week’s Billboard Insider Podcast. On Finding New Sites You’ve got to start with politics. You’ve got to understand the way […]
Company of the Day: Zalla Media
Company: Zalla Media Markets: Kentucky Headquarters: 2333 Anderson Road, Crescent Sprints, KY 41017 Phone: 859-250-8793 Email: shannon@zallamedia.com Zalla Media operates a digital billboard on I-75 in Northern Kentucky just over the Ohio River from Cincinnati. The sign is on the most heavily traveled interstate in the Cincinnati/Northern Kentucky area and gets 284,452 impressions each week. […]
Static Billboards Still Make Sense
Static billboards are a good investment. Just ask Justin Powell or Grey Vick or or Sammy Estes. Earlier this week Insider wrote about a 10′ by 30′ new build in New Prague, Minnesota. The completed billboard is worth 2.5 times construction cost. Project: 10 by 30 billboard. Steel monopole. Location: […]
Out of Home Advertising up 7.7% in Q2 2019
August 21, 2019 (Washington, DC) – Out of home (OOH) advertising revenue rose 7.7 percent in the second quarter of 2019 compared to the previous year, accounting for $2.69 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). Year-to-date 2019 the OOH industry is […]
Company of the Day – YESCO Outdoor Media
Company: YESCO Outdoor Media Markets: Utah, Idaho, Montana, Wyoming, Nevada, South Dakota, Arizona & Nebraska Headquarters: 2401 Foothill Dr, Salt Lake City, UT 84109 Phone: 1-866-779-8357 YESCO produces custom signs, lightings and display systems for businesses and operates a billboard plant in the Western United States. The company was started […]
Diana and Hal Stevenson on running an independent out of home company.
Diana and Hal Stevenson own Grace Outdoor, a South Carolina headquartered company with 300 billboard faces in Georgia, South Carolina, North Carolina and Tennessee. On the Billboard Insider podcast they, talk about the importance of sales, being independent in a world dominated by the big three, cloud-based tools for […]
Geopath Market Spotlight: Bluefield-Beckley-Oak Hill
Did you know: Beckley is the 9th most populous city in West Virginia. The Bluefield-Beckley-oak Hill micropolitan area has over 100,000 residents. This week’s Geopath Market Spotlight focuses on the Bluefield-Beckley-Oak Hill, West Virginia DMA. Infographics for the top DMAs and much more are available to Geopath members in their […]
Company of the day: Your Big Sign
Company: YourBigSign.com Markets: Michigan Headquarters: 3440 Fenton Rd, Hartland, MI 48353 Phone: 2498-881-9505 Email: alan@yourbigsign.com Your Big Sign place Michigan. Alan Pittel is the founder. [wpforms id=”9787″] Paid Advertisement
Company of the Day – Zoom Media
Company: Zoom Media U.S.A. Headquarters: 345 7th Avenue, Suite 1501 New York, NY 10001 Markets: North America Phone: New York (212) 685-7981 Chicago (312) 492-7871 Email: NewYork@zoommedia.com ZOOM Media reaches 25+ million gym members through their Generation Active video network in 3,600+ health clubs in 190+ DMAs across the […]