Business

Geopath on Coronavirus and Out of Home

Yesterday Geopath issued an update on the impact of coronavirus and out of home.   The report shows that commercial traffic (think truck and delivery fleets) remains between 60-90% of normal across the country.  Point this out to your truckstop and trucking company advertisers. Guess which product categories are selling well […]

Link Media Names Conrad Illinois General Manager

Link Media Outdoor is pleased to announce that Evelyn (Evie) Conrad has accepted the position of General Manager of the Illinois market. Evie has been a Senior Account Executive in Link’s Quincy, IL market since the Link acquisition of Key Outdoor. Prior to the Link acquisition, Evie worked as a […]

Blue Sky Digital Printing – Together We Can Do So Much

By Baud Ramirez, General Manager, Blue Sky Digital Printing This COVID-19 pandemic is creating a very nerve-wracking time.  Here at Blue Sky Digital Printing, we want to let everyone know that we will all pull through this difficult time together and that we remain ready to serve our customers’ printing […]

World Out of Home Organization Congress Rescheduled to May 2021

The World Out of Home Organization annual Congress – cancelled in 2020 because of the Covid-19 outbreak – is re-scheduled for 2021 at the same venue – Sheraton Centre Toronto Hotel – from May 12-14 2021. Attendees who booked for 2020 will be able to rollover their bookings for May […]

Chris Cowlbeck on 4 letter words – good ones!

By Chris Cowlbeck, General Manager, IBOUSA I’m writing now again from the Sunny Side of the Arbuckles in the isolation of the ranch looking out over the horses walking by as the spring grasses and flowers come to life.  In the midst of all that is impacting us I recently […]

Company of the Day – Garden State Outdoor

Company: Garden State Outdoor Headquarters: 2 Convention Boulevard, Suite 100, Atlantic City, New Jersey 08401 Markets: New Jersey Phone: 609.340.0040 Email: info@gardenstateoutdoor.com Garden State Outdoor and its affiliate companies, Camden Outdoor and East Coast Outdoor have created some of the most iconic outdoor advertising displays in the industry and throughout New Jersey. […]

Matt Schulze on 4 mistakes owners make when they build structures.

Today’s podcast guest is Matt Schulze, a partner at Selective Structures.  Matt talks about the impact of coronavirus on sign fabrication and the 4 mistakes that operators make when they build structures. Matt you have an entertaining story about entering the out of home business. It is kind of a […]

Inrix reports traffic is 52% of pre-covid levels.

On Monday Inrix issued auto and truck travel data for the week ended April 3.  Inrix’s gets location reporting on 100 million trips covering 1 billion miles a day.  That’s about 10% of all US car trips.   The highlights. Nationwide travel for March 28-April 3 declined by 47% versus a […]

Company of the Day: Freeway Advertising

Company:  Freeway Advertising Markets:  Arizona, Montana, Nevada and Utah Address:  2604 West Van Ross Drive, South Jordan, Utah  84095 Email: sales@freewayadvertising.com Phone: 801-243-4255 Freeway Advertising operates a billboard plant with 5,197 faces in Arizona, Montana, Nevada and Utah.  The company was started in 1972 [wpforms id=”9787″] Paid Advertisement

The Data You Should Look at on Coronavirus

To keep focused, Insider thinks you should spend 15-20 minutes each morning looking at covid-19 data and then tune out the talking heads and do your work.  Here’s where to find the best data. Healthdata.org. The Institute for Health Metrics and Evaluation at the University of Washington runs a projection […]