Business

do it outdoors Partners with StreetMetrics

do it outdoors media has announced a strategic partnership with StreetMetrics in an effort to revolutionize moving out-of-home (OOH) media campaigns with stronger analytics. StreetMetrics, the leading independent, 3rd party measurement and attribution provider for moving advertising formats enables do it outdoors media, the largest national mobile billboard company, to […]

Company of the Day – Your Space Advertising

Company: Your Space Advertising Headquarters: Hastings MN Market: Hastings MN Phone: 612-804-6399 Email: jjnicholson@addco.com Your Space Advertising began in 2011, placing its first outdoor digital billboard in Hastings, MN.  Over 70,000 vehicles pass by their billboard every day.   [wpforms id=”9787″] Paid Advertisement

Jay Johnson on OOH’s Resilience, Sustainable Leverage and Cyber Risk

Today’s podcast guest is Jay Johnson, CFO of Lamar Advertising.     Here’s what Jay said about out of home’s resilience, managing through covid, sustainable leverage, cyber risk and the acquisitions market. What was your biggest surprise about out of home coming into the industry? The resilience of the out of […]

Reader’s Feedback on Billboards Are Not Passive Income

Some of the comments on last week’s Billboard’s Are Not Passive Income post. Grace Outdoor’s Diana Stevenson says billboards can be good passive income if you find a capable manager. Billboards can be passive income if you have a great management company like Grace Outdoor Advertising. We manage single signs […]

Company of the Day: Your Big Sign

Company:  YourBigSign.com Markets:  Michigan Headquarters: 3440 Fenton Rd, Hartland, MI  48353 Phone: 2498-881-9505 Email: alan@yourbigsign.com Your Big Signs operates a billboard plant in Michigan. Alan Pittel is the founder. [wpforms id=”9787″] Paid Advertisement  

Billboard Insider Classifieds May 22, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Lamar Partners with Gulfport-Biloxi Airport

Baton Rouge, LA – May 20, 2021 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, today announced that the company has entered into an agreement with the Gulfport-Biloxi Airport Authority to manage the airport terminal’s media program for the display of national, […]

Company of the Day: Wilson Outdoor

Company: Wilson Outdoor Displays Headquarters: 786 Coleman Mill Rd, Carrollton, GA 30116 Markets:  Western Georgia and Eastern Alabama. Phone: 770.854.4899 Wilson Outdoor operates a billboard plant with with 99 faces in Western Georgia and Eastern Alabama including coverage in the following communities: Carrollton Wedowee Roanoke Heflin Ashland Wilson Outdoor started in 1985 when Dwayne Wilson […]

Conlin On Solar Powered Billboards

Kevin Conlin’s firm Autonomous Power Solutions designs and sells solar powered billboard systems.  Insider asked Conlin for an update on trends in solar powered billboards. What’s new over the past year? 2020 was terrible. It seemed the second half of last year everyone’s budgets contracted, and our solar  business virtually […]