Our first thought on last weeks IBOUSA conference in Denver is, ZOOM has been a necessary and productive means of communication during the pandemic, but it is no substitute for gathering together in person, to share ideas, catch up on friendships and learn together as an industry. It was truly […]
Business
Trailhead Media Continues to Grow
Trailhead Media, the biggest out of home company you’ve never heard of, continues to grow. Insider guesses Trailhead has more than 3,000 faces which makes it the 9th largest Bulletin/Poster company in the US. Here’s what Insider knows. Many Acquisitions Trailhead just purchased Railroad Outdoor which had 250 faces in […]
Hamlin Cody on the Benefits of Billboards
Richard Hamlin and Marnie Christine Cody of Hamlin Cody Law firm are running a series of short videos on Billboard Law. Some highlights from the most recent video. Richard Hamlin Benefits of Digital Billboards They make is possible to pass on current news as it happens. They make it possible […]
Company of the Day – Chattanooga Billboard
Company: Chattanooga Billboard Markets: Chattanooga, TN Headquarters: PO Box 8823, Chattanooga, TN Phone: 423-702-6602 Email: harley@chattanoogabillboard.com Chattanooga Billboard operates 6 digital billboards structures with 7 digital faces located in Chattanooga, Tennessee The company’s sales manager is Harley Williams. [wpforms id=”9787″] Paid Advertisement
US out of home revenue to jump in second quarter
How is the US out of home industry recovering from covid? Billboard Insider compiled this chart comparing the change in public company US out of home revenues over the past year against the change in US out of home industry revenues compiled by the OAAA. We added a column for […]
Company of the Day: Wolverine sign works
Company: Wolverine Sign Works Markets: Michigan, Indiana, Ohio Headquarters: 923 Bradley Street, Owosso, Michigan 48867 Phone: 800-535-7446 Email: info@wolverinesign.com Wolverine Sign Works was founded in 1916 by two traveling salesman who decided to start a sign rental company. They borrowed against their life insurance and since Michigan was the wolverine state they called the company […]
Clear Channel Outdoor Revenues Down 33% in 1Q 2021
Clear Channel Outdoor revenues are beginning to come back but expenses remain stubbornly high, especially in Europe. Here are the results from the Clear Channel Outdoor 1Q 2021 earnings release, Clear Channel Outdoor 1Q 2021 earnings presentation and conference call. Revenue declined 33% to $371 million. North America revenue was […]
Formetco Announces The Formetco Select Safety Equipment Product Line
The Only Comprehensive Safety Packages Selected and Designed for Billboard Workers Duluth, GA: Formetco announces today the launch of the Formetco Select Safety Equipment Product line, the first and only comprehensive safety packages specifically designed for outdoor advertising professionals. Billboard Operators can now purchase all-inclusive safety equipment to outfit new […]
Barry Frey: We see digital OOH coming back in most regions.
Billboard Insider asked Barry Frey, President of the Digital Place Based Advertising Association to talk about how place-based is coming back from covid. Barry, can you give us an update on how the place based out of home market is coming back from Covid? We see all of Digital Out […]
Pearl Media Partners with OSG and NY Waterways
(Montclair, New Jersey) Pearl Media is proud to announce its newest and largest out-of-home advertising partnership with Outdoor Solutions Group and NY Waterway. The partnership provides Pearl Media and their Clients the ability to transform over 50 buses and 20 commuter- ferries into large format Out of Home Media assets […]