Over the last week or so, there has been a flurry of stories floating around and many of you have asked me to share what the IBOUSA comments were. Today Anna Bager released a statement that nicely summarizes what we can expect from OAAA as our industry trade organization. Please […]
Today is hot and humid in Valdosta, GA. In South Georgia and across America — no matter the weather — dedicated operations crews are posting, maintaining, and building billboards. Sometimes overlooked, ops crews personify “essential workers.” Insider is honored to share the story of one of these operations heroes: Lamar […]
Company: Abel Outdoor Advertising Markets: Montana Headquarters: 23685 US Highway 93 N, Arlee, Montana 59821 Phone: 406-880-4964 Email: ernieo@abeloutdooradvertising.com Abel Outdoor Advertising operates a billboard plant in the following Montana communities: St Ignatius Florence Stevensville Hamilton Missoula The company was started in 2003 and is owned by Ernest Otoupalik […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Chattanooga, Tenn.— In honor of National Military Appreciation Month Plainview Outdoor launched an appreciation campaign that features veterans and active service members on the company’s digital billboards in East Tennessee. The appreciation billboards, which are free of charge, each feature a veteran or active service member’s name, photo, and branch […]
Company: 1107 Outdoor Markets: Ohio Address: Urbana, Ohio Email: sarah@1107outdoor.com Phone: 740-339-9522 1107 operates a billboard in Urbana Ohio. One face is static and one face is digital. The company was founded by Beau and Sarah Sang. Insider talked with Sarah Sang. What’s it like running your own company […]
Kinetic’s Keith “Kappy” Kaplan: Out of home is a 200 year old startup. Delta Airlines Molly Battin on digital billboards It’s a great way to signal real-time what new markets we are opening up…It helps us with the full funnel…we love the reach and exposure that out of home gives […]
WASHINGTON D.C. (May 26, 2021) – After a year of social distancing, Americans are optimistic about summer travel, with 51 percent of consumers stating that they are going to travel as much or more than in pre-Covid times. This is one of the key findings from “Consumer Insights and Intent: […]
WASHINGTON D.C. (May 26, 2021) – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire out of home (OOH) and DOOH media ecosystem, today released OpenDirect 1.5.1, an update to the specification that will allow OOH media companies to offer premium inventory though […]
The Catalyst reports that Nickelytics, a Tampa-based advertising firm that evolved from The Nickel Ride, a ride-share company, has appointed out-of-home (OOH) advertising industry veteran Rick Robinson, Chief Strategy Officer at Billups, to its board of advisors. He will provide guidance and insights to founder and CEO Judah Longgrear and […]
