Business

Gemini Rents Columbus Circle Billboard for 3 Years

Gemini and Vector Media have come to an agreement where Gemini has purchased the iconic digital billboard at 3 Columbus Circle for a 3-year term. This will mark the longest OOH buy Gemini has made to date. The billboard was the former home to the CNN logo. If you’ve walked by […]

Company of the Day – Carter Outdoor Advertising

Company:  Carter Outdoor Advertising Markets: Arkansas Headquarters: I- 30 Access Road, Bryant, Arkansas 72022, United States Phone: 501-847-3444 Email: pbradford22@gmail.com Carter Outdoor Advertising operates a billboard plant with over 400 faces in Central Arkansas and surrounding areas. Mark Carter is the firm’s owner.  The company’s billboards vary from 10 by 20 to 14 […]

Company of the Day: Chirico Media

Company: Chirico Media Market:  Indiana Headquarters: 4405 Massachusetts Ave, Indianapolis, IN  46218 Phone: 317-941-6040 Email: jameswscott@chiricomedia.com Chirico Media operates a two sided digital billboard on I-65 south of Indianapolis and 2 static billboard structures located at 4405 Massachusetts Avenue in Indianapolis and on SR 37 near Big Bend Road in Morgan […]

Billboard Insider Classifieds October 30, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Dentsu Boss Says OOH is on Way to Recovery but Must Try Harder

Dentsu APAC CEO and India chairman Ashish Bhasin pulled no punches in an enlightening interview with WOO President Tom Goddard which opened this week’s virtual Asia Forum. While Bhasin was bullish about the recovery in Asia – although he said it differed markedly country by country – and for the […]

Company of the Day: Chehalis Tribe

Company:  The Chehalis Tribe Markets:  Washington Headquarters:  420 Howanut Rd, Oakville, WA  98568 Phone: 360-273-1251 The Chehalis tribe has two billboard structures along I-5 in Maytown and Grand Mound.  Each structure has a digital sign and a static billboard.  The Static billboards are leased on a three year term.  The electric […]

Ask An Expert: Andy Goodman on Renewing a Below Market Lease

Billboard siting and development expert Andy Goodman responds to questions from readers concerning leases. I’m working with a property owner on a renewal of a lease on a non-conforming billboard.  The lease is grossly undervalued.  What approach should the property owner take? The landowner is in a difficult situation because […]

The Latest On… Privacy

By Anna Bager, OAAA President and CEO Developments in the area of privacy law are coming fast and furious, and you can count on OAAA to keep you informed. Here are five key developments regarding data and privacy: 1. Enforcement has started in California The office of California’s Attorney General […]

Company of the Day – Carroll Advertising

Company: Carroll Advertising Company Market:  Massachusetts, New Hampshire, Rhode Island.    Headquarters: 415 Neponset Avenue, Dorchester, MA 02122 Email: john@carrolladvertising.com Phone:  617-282-2100 Carroll Advertising Company, Inc., was started in 1996 by John Carroll with three billboard faces. The company has grown to include a division of digital advertising and poster displays […]

Turning Construction Sites into Billboards

Selective Structures Matt Schulze recently took a well earned trip to Italy with his wife Heather to celebrate their 25th wedding anniversary.  Out of home signs are tough to put up in the congested right of ways of many Italian cities but Matt noticed that out of home ads were […]