Author: John Weller

OUTFRONT Media Acquires Prime Digital Assets in Calgary, Canada’s Fourth Largest Market

NEW YORK, June 20, 2022 /CNW/ — OUTFRONT Media Inc. (NYSE: OUT), one of the largest out-of-home media companies in the U.S. and Canada, announced today that its subsidiary, Outfront Media Canada LP acquired a portfolio of prime DOOH assets in Calgary, Alberta, Canada from Leading Outdoor Inc., founded by father and son, Vance Macdonald Sr. and Vance […]

Company of the Day – Liquid Outdoor

Company: Liquid Outdoor Headquarters: 417 5th Avenue, Suite 812, New York, NY 10016   Markets: New York Los Angeles Philadelphia San Francisco, San Jose, Oakland Washington DC/Hagerstown Boston Miami Orlando Cleveland Indianapolis Baltimore San Diego Ft. Myers, Cape Coral Phone: 800-301-9539 Email: info@liquidoutdoor.com Liquid Outdoor was formed in 2009, when the Managing […]

The Ultimate OOH Sales Guide – Saturday Selfie

Our Saturday Selfie is from Kevin Gephart. Since Kevin c0-authored the book, he knows the importance of having a valuable resource nearby at all times.  You can hear him talk about The Ultimate OOH Sales Guide this coming week on our podcast. Interested in learning more? Order Your Copy Here! […]

Billboard Insider Classifieds June 18, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Happy Fathers Day From Bad Dad!

With Father’s Day this weekend, Insider thought a little Dad levity was appropriate for this Friday. Enjoy!   Happy Fathers Day!   [wpforms id=”9787″] Paid Advertisement    

Tips to Sell OOH Ads from Your Website

  By Chase Taake, Content Editor at SignBird Websites are a fantastic tool to present your company’s brand, as well as highlight your inventory to potential advertisers. In 2022, your website can be the difference maker with how advertisers perceive your company, and the strength of your billboard inventory. The […]

MRC Announces Contract Extension for Ivie

New agreement extends George Ivie’s term as MRC Executive Director and CEO through 2027 New York, NY (June 15, 2022): The Media Rating Council (MRC) announced today that Executive Director and CEO George W. Ivie has agreed to a new five-year contract extension. This extension to his current contract means […]

Company of the Day – LinBerg Billboards

Company:  LinBerg BillboardsMarkets: OklahomaHeadquarters:  Shawnee, OklahomaPhone:  (405) 412-8096LinBerg Billboards is an Oklahoma owned media and billboard advertising company.  Wes Romberg II is the company owner.   [wpforms id=”9787″] Paid Advertisement

Group M Updates 2022 Revenue Growth With Mid-Year Breakdown

Group M released its mid-year 2022 revenue forecast this week for both global and US markets. Here are some highlights from the US markets. You can read the full report at this link. 2022 U.S. MID-YEAR ADVERTISING FORECAST BREAKDOWN Data from the U.S. Bureau of Labor Statistics (BLS) has shown […]

What Happens After The Judgement? – A Conversation With The Plaintiff

Yesterday’s SignValue article on the Peterpank Diner Properties, LLC and Ram-Pank v. Wawa, Inc and RETLAW 967 generated strong reader interest.  Insider decided to seek some additional perspective and reached out to Ricard Marques, an investor and principal in VinylWorks, who through Ram-Pank LLC. was one of the plaintiffs in […]