Insider caught up with Chris Cowlbeck, CVO IBOUSA and OOH Chairman of the Media Rating Council on what he sees impacting OOH from artificial intelligence. In my role with the Media Rating Council, I’ve had the opportunity over the past five years to watch the evolution of industry practices, data […]
Author: John Weller
OOH’s Impact Through Giving Back
OOH’s Impact Through Giving Back The OOH advertising industry has a proud tradition of public service, donating more than $500 million in space and production every year. From promoting Earth Day efforts to supporting earthquake survivors, OAAA members have been instrumental in amplifying important causes over the past year. As […]
Rothfelder & Falick on TX vs KEM Outdoor & Leasehold Compensation
The Texas Court of Appeals, for the Thirteen District in Corpus Christi, decided a very important condemnation case on billboard leasehold compensation on November 16, 2023. Rothfelder & Falick partners Mike Falick and Chris Rothfelder handled the case for KEM Outdoor, a Texas billboard operator, at the trial and appellate […]
Company of the Day – Good Billboards
Company: Good Billboards Markets: Mississippi, Alabama Email: info@goodbillboards.com Phone: 662-361-5807 Good Billboards operates a billboard plant in Mississippi and Alabama. The company’s plant includes digital and static billboards. The company was started in 2016. Christian Good and Grey Land are the company’s Co-Founders. To receive a free morning newsletter […]
Merry Christmas!
Company of the Day – Gilbreath Outdoor
Company: Gilbreath Outdoor Advertising Markets: Southeast Texas Headquarters: 407 South Friendswood Drive, Friendswood, TX 77546 Phone: 281-992-4555 Email: info@gilbreathoutdoor.com Headquartered in the greater Houston area , Gilbreath Outdoor has locations in the following Texas Cities: Alvin, Angleton, Arcola, Baytown, Beaumont, Bergheim, Bertram, Boerne, Brazoria, Brookshire, Bulverde, Caldwell, Cameron, Canyon Lake, […]
2023 OOH Tech Review
Insider is continually amazed at how technology benefits Out of Home. It also changes at lightning speed and we need to have operating platforms that can keep pace. We asked Mike Donaldson, Chief Growth Officer, at BillboardPlanet to provide his perspective on 2023 and a look ahead to the new […]
CCO Appoints New EVP Replacing Brian Coleman, Reaffirms Guidance
David Sailer to Assume Role effective March 1, 2024 Brian Coleman to Transition to Consultant Role Focused on Strengthening Company’s Balance Sheet Company Reaffirms Guidance for the Fourth Quarter and Fiscal Year of 2023 SAN ANTONIO, Dec. 19, 2023 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the “Company”) today announced that David Sailer, currently the Executive […]
PATTISON Outdoor and ONroute Announce Highway Ad Partnership
PATTISON Digital Superboard at ONRoute travel plaza in Cambridge, Ontario TORONTO, Dec. 19, 2023 (GLOBE NEWSWIRE) — In a transformative move that promises to redefine highway advertising, PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising company, has announced a pioneering partnership with ONroute, the premier operator of highway travel service centres […]
What’ll Drive OOH Revenues for you in 2024? – YOU!
Billboard Insider has asked key players in our network to take a look at 2023 and ahead to 2024. By Chris Cowlbeck, CVO IBO USA and Media Rating Council OOH Committee Chairman I’m looking back a bit at some unprecedented times (yes that phrase has been worn thin) to note: […]
























