Company of the Day – IMAGE MEDIA

 

Company: IMAGE MEDIA®                   

Headquarters: 5101 Darmstadt Rd. Suite A Hillside, IL 60162

Market: Chicago, IL

Phone: (312) 988-4600

Contact email: sales@imageoutdoor.com

IMAGE MEDIA / IMAGE OUTDOOR: Chicago, IL – Plant coverage consists of (50x) 20’x60’ Vinyl Bulletins, (8x) Watchfire Digital Bulletin Screens Network, and (3x) “World Class” RiverNorth Mega Wall Spectaculars. Highly sought-after Expwy/Tollway coverage: I-90/94 Kennedy Expressway, I-294 Tri-State Toll, I-290 Eisenhower Expressway, I-88 Reagan Tollway, I-90/94 Dan Ryan Expressway, I-90 Jane Addams Toll, and High-profile Wall Spectaculars in River North: Ontario/Orleans, I-90/94 inbound. All units are modern steel structures, fully permitted, illuminated, LEDs, Smartlinks, WatchFire Digital Screens, with all vinyl faces fully permitted for potential future Digital conversions.

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Oversized CHICAGO Vinyl Wall Spectaculars: Best Wall in Chicago>? IMW400: 65’x35’ positioned facing Ontario WB Outbound ramp redlight to I-9094 + All Expwys from the RiverNorth Neighborhood of Chicago. IMW882: 27’x74’ I-90/94 Kennedy Expwy EB inbound to River North, Loop, West Loop ahead.

 

Multiple Vinyl Bulletins in a “Consecutive / Throw Message” showstopper: Our (4x) 20’x60’s I-90/94 Kennedy Expwy at Armitage / Ashland, these locations are often purchased as “2 unit throw Message / Consecutive message spectaculars” (2x) inbound IM007/IM009 and (2x) outbound IM010/IM008.

In the vicinity of ORD O’Hare Airport, IMAGE has the ability to run (3x) 20’x60’s Consecutively on I-294 for Northbound IM291, IM293, IM295, and (3x) 20’x60’s I-294 Southbound IM296, IM294, IM292: SEE Portillo’s: Relish Every Bite Campaign Submitted FYC “For Your Consideration” to several OBIE categories in the upcoming show: (too cold for Drone at time of filming):

Portillo’s 3x 20×60’s I-294 SB YouTube Link and PDF image:

     

Insider had a chat with Michael G.D. Scheid: GM/EVP: IMAGE MEDIA / IMAGE OUTDOOR:

In 2023, IMAGE doubled the number of Digital faces from 4x Screens to 8x WatchFire Digital Bulletins on the Chicago Expwy/Tollway system. Constructed working with long time partner, All Steel Structures. Our Digital Bulletins currently, are marketed as 6x :10 Sec Spots per Loop, which advertisers seem to prefer over the 8x spot model with greater exposure and impressions on exceptionally positioned read faces:

YELLOW Music Video: 8x Digital Bulletins: (well 6 of the 8 built at the time):

 

We are in the process of implementing a new software suite, stepping away from WatchFire’s Ignite (which is fantastic in many ways as are their people). We are dipping a toe into programmatic with this new software partner, to complement direct and perm Digital Sales with greater capabilities and evolving post campaign reporting.

We are seeing Huge Demand/Requests for Vinyl bulletins still, which make up, the bulk of our inventory and Perm business, with some with Digital Network “add ons”.

2024 is shaping up to be a Big year, activity has been solid, with new brands, new businesses, and repeat users. The Agencies all appear to be hustling as we all strive to better the OOH industry. We greatly appreciate new business, continued partnerships and look forward to the opportunities ahead to be of service.

Other YouTube Videos: some Recent/Past Favorites:

Top Gun: IM2117 + IM2118 (2)25’x48’ Vinyls, Between I-294 + I-290 Both directions. Video shows expansion of Expwy / Tollway construction and how now you drive “Under” the sign faces in the new road position PDFs:

Current /New Views as Construction progresses on the IMAGE I-294/I-290/I-88 Berkeley interchange (2) 24’x48’s very unique between 2x Major Roadways:

IM2117: I-294 Tri State Toll SB & I-290 Eisenhower Expwy EB FN 25’x48’

IM2118: I-294 Tri State Toll NB & I-290 Eisenhower Expwy WB FS 25’x48’

 

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