Company: ATA Outdoor Headquarters: 2 Alden Ave, Greenland, NH 03840 Markets: New England, including Maine, New Hampshire, Vermont & Massachusetts Phone: (603) 436-0008 Email: info@ataoutdoormedia.com Founded by Jane Cutter in 1992, ATA Outdoor was created based on a perceived need that all public transit agencies in New England, with […]
Author: John Weller
Save the Date for Unleashed ’25
Unleashed ’25 is officially set for September 15-17, 2025, at the Thompson Hotel, Savannah, GA. This high-energy thought leadership and user conference is where independent OOH operators come to explore cutting-edge technology, challenge industry norms, and collaborate on the future of the business. Why Attend? Following the momentum of Unleashed […]
Independent, But Only on Paper?
The Hidden Challenges Facing OOH Innovators Introduction In the out-of-home (OOH) industry, independence is a badge of honor. It represents freedom—freedom to run your business, choose your partners, and adapt to what’s best for your market. As the $9 billion OOH industry continues to evolve, independents find themselves facing not […]
Formetco Introduces the New Ladder ProShield for Fixed Access Ladders
Formetco is proud to announce the launch of its newest product: the Ladder ProShield, a premium safety solution designed to enhance ladder security and protect valuable billboard and structure assets. Developed in response to customer feedback and demand, the Ladder ProShield is a lockable, 8-foot-tall aluminum shield cover engineered to […]
Company of the Day – Astro Sign Company
Company: Astro Sign Company Markets: South New Jersey Headquarters: 230 East High Street, Glassboro, NJ 08028 Phone: 856-881-4300 Email: dpainter@astrosignco.com Astro was initially founded in 1967. Astro Outdoor Advertising, Inc was established In May of 1983 by Jerry and Joann Painter when they acquired the assets of Astro Inc. Astro […]
Why Did These Billboard Designs Win?
Our friends from Up to Something, Richard Molinaro and Todd Turner did a great job with the Indie Impact Awards and we want to take some time to get their thoughts on what to think about if you want to design a winner. We had previously looked at Pure Rock Studios […]
Bowling Center Television Achieves Major Milestone with its 3,000th Screen Installation
New York, NY – April 23, 2025 – Bowling Center Television (BCTV), a leading digital-out-of-home (DOOH) /Connected TV (CTV) network developed through a collaboration between Strike Ten Entertainment (STE), the Bowling Proprietors’ Association of America (BPAA), and Equity Sports Partners, proudly announced it has installed its 3,000th screen. BCTV now […]
Billboard Insider Classifieds April 26, 2025
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
From Billboard to Backseat: Nickelytics, Branded Cities, and Ivee Transform OOH Advertising for DTC Brands
Revolutionary omnichannel campaign achieves “Breakout” status on Google Trends with a 5,000%+ increase in search for Athena Club, Fly By Jing, Wild, ThirdLove, Menē, and Caraway Home. NEW CITY, N.Y., April 24, 2025 (Newswire.com) – Nickelytics, in partnership with Branded Cities and Ivee, has launched a geo-targeted advertising initiative in Times Square and select […]
Why Did These Billboard Designs Win?
Our friends from Up to Something, Richard Molinaro and Todd Turner did a great job with the Indie Impact Awards and we want to take some time to get their thoughts on what to think about if you want to design a winner. From Richard and Todd: Each winning billboard […]