Author: John Weller

Company of the Day – Nauman Outdoor

Company: Nauman Outdoor Advertising  Headquarters: 743 S Columbus Street, Lancaster, OH 43130 Market: Central & Southeastern Ohio Phone: 740-654-0084 Nauman Outdoor has been serving communities in Central & Southeastern Ohio for almost 90 years. They have more than 450 advertising faces throughout Central & Southeastern Ohio in a variety of […]

Programmatic OOH Thrives as the Pandemic Recovery Continues

By, Lynda Liu, Marketing Director, Place Exchange Data from the latest Place Exchange Programmatic Trends Report, released in July, demonstrates continued strong growth in the programmatic OOH channel in H1 2022 compared to H2 2021. The report provides a snapshot of the spending patterns within the Place Exchange platform, analyzing […]

Billboard Insider Classifieds August 20, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

US Out of Home Revenues Up 29% in 2Q 2022

WASHINGTON D.C. (August 18, 2022) – Out of home (OOH) advertising revenue increased 28.9 percent in the second quarter of 2022 compared to the previous year, accounting for $2.62 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). These Q2 revenues are roughly equivalent […]

EMC Outdoor Announces Promotion of Christie Massey to President

Long-standing Out of Home specialist agency EMC Outdoor has promoted industry veteran Christie Massey to the position of President to help lead the agency into the future. Philadelphia, PA. 8/18/2022. EMC Outdoor is pleased to announce the promotion of Christie Massey to the position of President. Massey has been with the […]

Company of the Day – Murray Outdoor

Company:  Murray Outdoor Communications Headquarters:  418 Boston Turnpike, Shrewsbury, MA 01545 Markets: New England Phone: 508.842.7764 Email: sales@murraybillboards.com About Murray Outdoor: Murray was founded in 1988 by Robert and Joseph Murray. Since its inception, Murray has built new locations, one by one, to provide coverage on New England’s major highways. The company features bulletins, […]

Mashburn Outdoor Acquires UniStar Outdoor South Carolina Assets

Mashburn Outdoor announced yesterday that they acquired both static and digital billboard assets from Unistar Outdoor covering the Spartanburg, South Carolina metro assets.  Billboard Insider tracked down Richard Mashburn (he was at the Mets vs Braves game) for a few questions about the acquisition. Congratulations Richard on the acquisition. How […]

Enter Your 2022 Media Plan Awards Before Friday

The 2022 Media Plan Awards call for entries ends on 8/19 – enter today   Where do your OOH media plans stack up against the rest? Now is the time to find out among the industry’s best at the OAAA Media Plan Awards. Your best-in-class strategy, inspiring creative, strong placement, […]

Company of the Day – Moyer Outdoor Advertising

Company: Moyer Outdoor Advertising Market: Pennsylvania Headquarters:  300 Armand Hammer Blvd., Pottstown, PA 19464 Phone: (484) 644-3674 Moyer Outdoor owns a single digital illuminated board located on the Route 422 Bypass in Lower Pottsgrove township at the Armand Hammer Blvd exchange on the property of A.D. Moyer Lumber, Inc. The Route […]

Strong First Quarter 2022 Results for Link Media

Here are highlights and comments from Link Media parent company Boston Omaha’s 10-Q for the 1st quarter of 2022.   In the first quarter of fiscal 2022, there was a 27.7% increase in net billboard revenues from the first quarter of fiscal 2021, reflecting an improvement in rental and occupancy […]